Entertainment Tonight - Social Media Producer, Instagram

Responsibilities

• Produce 6–10 Instagram posts a day, including designing graphics, clipping video and writing copy, and self-publish independently with sound editorial judgment
• Monitor the entertainment news cycle and pitch stories with high social engagement potential
• Write both long-form captions that follow newswriting best practices and short, social-first captions in the ET voice
• Partner with producers, editors and field teams to align Instagram coverage with ET’s on-air and digital storytelling
• Stay ahead of Instagram trends and best practices to keep the ET brand relevant and first on the news
• Track and report on social performance, and provide ongoing insights and strategic recommendations
• Work occasional night and weekend shifts around major events

Requirements

• Journalism background, ideally in a digital newsroom
• 4+ years of experience in social or digital media

Preferred

• Deep knowledge of the current entertainment news landscape, pop culture, internet culture and celebrity media
• Strong command of Instagram, plus emerging best practices on TikTok, X, Facebook and YouTube Shorts
• News producing experience, including story selection and journalistic best practices
• Proficiency in Photoshop and Premiere or other video editing software
• Remarkable news judgment and the drive to make ET first and best on social
• Ability to multitask and re-prioritize quickly around breaking news
• Strong written and verbal communication skills, with the ability to communicate concisely and professionally in a dynamic, collaborative environment

Benefits

• medical
• dental
• vision
• 401(k) plan
• life insurance coverage
• disability benefits
• PTO