Responsibilities

• Email & SMS Campaign Management
• - Build, schedule, test, and deploy email and SMS campaigns using Klaviyo (required); Salesforce Marketing experience is a plus.
• - Develop and manage campaigns, automated flows, customer journeys, and triggered programs.
• - Translate marketing goals into segmentation strategies, automation workflows, and dynamic content.
• - Design visually engaging email assets using tools such as Photoshop, Canva, Figma, or similar platforms .
• - Write, edit, and proofread SMS and email content to align with brand voice and maximize engagement.
• - Organize and maintain digital assets within Klaviyo and related marketing platforms.
• - Support Shopify-related campaign tasks, including promotional codes, landing pages, and other marketing initiatives.
• Lifecycle Marketing & Optimization
• - Develop strategies to improve customer engagement, retention, and lifetime value.

Requirements

• 2+ years of experience in email marketing, SMS marketing, lifecycle marketing, retention marketing, or CRM marketing.
• Experience with Shopify and e-commerce customer journeys.
• Strong design skills and experience using Photoshop or similar design tools.
• Experience managing email campaigns in Klaviyo with measurable performance results required.
• Bachelor’s degree preferred.
• Klaviyo certification is a plus.
• Apparel, retail, or lifestyle brand experience is preferred but not required.
• Strong analytical mindset combined with creative problem-solving skills.
• Highly organized with the ability to manage multiple projects and deadlines.
• Excellent writing, editing, and proofreading abilities.

Preferred

• Bachelor’s degree preferred.
• Klaviyo certification is a plus.
• Apparel, retail, or lifestyle brand experience is preferred but not required.
• Experience managing email campaigns in Klaviyo with measurable performance results required.