Email Marketing Specialist

Lake Alfred, FL (On-site)

$55K/yr – $60K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the mid-funnel marketing engine by designing multi-channel campaigns, content, and CRM-driven lead nurturing in HubSpot to drive qualified pipelines and improve customer lifecycle.

  • Build and optimize HubSpot-based campaigns, automations, and landing pages.
  • Collaborate with sales to strengthen lead handoffs and CRM data quality.
  • Analyze campaign performance and turn insights into actionable optimizations.

Job Description

Responsibilities

  • Develop and execute multi-channel marketing campaigns aligned with company goals
  • Create and manage marketing content for email, web, social media, and digital campaigns
  • Collaborate with sales and leadership teams to support lead generation and customer retention strategies
  • Conduct market research and competitor analysis to identify opportunities and trends
  • Assist with branding initiatives, product promotions, events, and content marketing
  • Track campaign performance and provide reporting with actionable recommendations
  • Manage and optimize the company’s HubSpot CRM and Marketing Hub
  • Build, schedule, test, and deploy email marketing campaigns and automated workflows in HubSpot
  • Create lead nurturing sequences, drip campaigns, and customer lifecycle automations
  • Segment audiences and maintain accurate contact databases within HubSpot

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field preferred
  • 2+ years of marketing and email marketing experience
  • Strong hands-on experience with HubSpot Marketing Hub and CRM
  • Experience creating automated workflows, email campaigns, and reporting dashboards in HubSpot
  • Excellent copywriting, communication, and organizational skills
  • Familiarity with digital marketing strategies including SEO, and content marketing
  • Experience analyzing campaign performance and translating data into insights
  • Ability to manage multiple projects and deadlines in a fast-paced environment

Preferred

  • HubSpot certifications strongly preferred
  • Experience with marketing automation and lead scoring
  • Basic HTML/CSS knowledge for email customization
  • Experience with Google Analytics and reporting tools
  • Graphic design experience using Canva or Adobe Creative Suite
  • Strong understanding of inbound marketing strategies
MAINSTREAM FIBER NETWORKS LLC logo

MAINSTREAM FIBER NETWORKS LLC

2.5 Glassdoor

Reliable internet access. Real world connectivity. Homegrown commitment. Mainstream Fiber Networks is a locally owned and operated fiber optic internet provider located in Nashville, IN. We are dedicated to providing high speed connectivity to the rural areas of southern Indiana. Our team works to deliver fiber optic infrastructure to areas that would otherwise not have access to reliable internet access. Our mission is to provide customers and communities with affordable, reliable fiber optic service solutions and superior customer care. We will work to educate communities about the benefits and value of high speed internet. We will continually invest in partner communities to grow cohesively with the direction of the modern age.

Founded in 2012
Nashville, Indiana, USA
149 employees (15 in marketing)
27% recommend to a friend
35% CEO approval

Traffic Signals

Monthly Visitors
10.2K
Monthly Google Ads Budget
$267.5K
Traffic Source Mix
Search
31.4%
Direct
58.4%
Referral
5%
Social
3.4%
Paid
1.7%

Headcount Trend

Current headcount: ~149

Marketing Team

Marketing Team Size
9 (6% of company)

Funding

Last Raise
$7.8M
Private Equity, 3 years ago

Funding History

  • Oct 2023
    Private Equity
  • May 2023
    Series Unknown • $7.8M