Email Marketing Senior Analyst

New York City, NY (On-site)

$68K/yr – $112K/yrSenior Level3+ years expFull time

Posted 18 hrs ago

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Job Description

Responsibilities

  • Plan, execute, and analyze individual email campaigns for selected areas by consolidating and delivering assets in a timely manner ensuring accuracy in creative content, links, and copy
  • Own the monthly scorecard by reporting email performance and providing strategic and actionable next steps
  • Analyze daily/weekly/monthly/campaign performance and share findings with key stakeholders
  • Develop and implement quarterly testing plan focusing on all aspects – from idea generation, execution, and performance
  • Participate in strategy sessions & coordinate next steps & follow ups related to customer journeys, triggers, and other initiatives
  • Manage external vendor relationships inclusive of strategy ideation, takeaways and implementation plans
  • Collaborate with internal stakeholders in order to plan and execute new initiatives, as well as troubleshoot existing processes

Requirements

  • Bachelor's Degree from a 4-year college or university
  • 3-5 years related experience
  • Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner
  • Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels
  • Knowledge and understanding of data visualization concepts and tools (Tableau, Power BI, etc.)
  • Ability to think creatively, strategically and technically
  • Ability to work a flexible schedule based on department and Company needs
  • This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.

Preferred

  • Salesforce Marketing Cloud experience preferred
Bloomingdale's logo

Bloomingdale's

3.3 Glassdoor

Bloomingdale’s is America’s only nationwide, full-line, upscale department store. A division of Macy’s Inc., it currently operates 32 Bloomingdale's stores, 21 Bloomingdale's The Outlet stores, and four Bloomie's stores in California, Connecticut, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Texas, Virginia, and Washington. In addition, Bloomingdale's has an international presence with a location in Dubai and Kuwait. We are currently looking for leaders who will help shape our future. At Bloomingdale’s, we seek talented creative people with a passion and entrepreneurial spirit who enjoy the fast paced, exciting world of retail. Having a strong interest in fashion as well as being a natural collaborator helps! In short, we want people with a desire to grow professionally as well as personally because at Bloomingdale’s we provide the tools for both.When you join the Bloomingdale’s family, you are now part of an organization deeply committed to giving back to the communities near and afar. Through strategic philanthropic marketing campaigns or local grass roots efforts, Bloomingdale’s is committed to making a difference.Although Bloomingdale’s is part of a Fortune 100 Corporation, we hold true to the family values of our founding brothers, Joseph and Lyman Bloomingdale. As large as we may become, we will remain intimate and operate Bloomingdale’s with the utmost integrity like a family run business.At Bloomingdale’s, we will always have passion for the business and compassion for each other.

New York, New York, USA
7.5K employees (1,121 in marketing)
50% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
18.8M
Monthly Google Ads Budget
$1.8M
Traffic Source Mix
Search
28.3%
Direct
64.3%
Referral
4.7%
Social
1.3%
Paid
1.1%

Headcount Trend

Current headcount: ~7.5K

Marketing Team

Marketing Team Size
612 (8% of company)
Marketing Roles Posted (Last 30 Days)
12

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