Responsibilities

• Campaign Execution: Own the daily setup, scheduling, optimization, and deployment of all email marketing campaigns.
• Sales Collaboration: Work cross-functionally with the sales team to develop cohesive email cadences that align marketing efforts with sales outreach.
• Database Management: Oversee database health by performing monthly updates, segmenting lists accurately, and routinely cleaning contact data to maximize deliverability.
• Reporting & Optimization: Track and analyze key email metrics to provide actionable insights that support the sales pipeline and drive continuous campaign improvement.
• Automations & Lifecycles: Set up and maintain automated customer journeys, including welcome series, nurture flows, and re-engagement campaigns.

Requirements

• Experience: 1–3 years of hands-on experience in digital marketing, specifically focused on email marketing
• Education: Bachelor’s degree in marketing, business, or a related field.
• Platform Knowledge: Experience utilizing major ESP platforms such as Mailchimp, Campaigner, or Klaviyo
• Technical Skills: Basic understanding of HTML and CSS specifically for email layouts, ensuring templates render correctly across mobile and desktop.
• Copywriting & Layout: Strong proofreading skills, an eye for clean visual hierarchy, and the ability to write engaging subject lines and clear calls-to-action (CTAs).
• Analytical Mindset: Comfortable working with data, Excel spreadsheets, and Google Analytics to interpret campaign performance.

Preferred

• Graphic Design: Experience using Canva or Adobe Creative Suite for creating promotional marketing assets.
• Industry Experience: Background or experience working within healthcare, medical/dental verticals, or e-commerce environments.

Benefits

• competitive salaries in addition to robust, health and wellness-focused benefits, including comprehensive medical, dental and vision coverage, as well as life and disability benefits.
• Flexible Spending Accounts (FSAs), a 401(k) with company match, and an Employee Stock Purchase Plan.
• work-life balance with Flexible Time Off, Volunteer Time Off and paid holidays.
• family building and caregiving support and generous Family Care and Parental leave.
• Fitness Reimbursement and access to wellness programs, ensuring our team stays healthy both physically and mentally.