Email Designer and Developer

Bowling Green, KY (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive email design, coding, and campaign execution to support Holley’s CRM programs.

  • Own and code responsive email templates and design assets.
  • Must-have: 3+ years of experience designing and coding emails.
  • Standout: Klaviyo experience and cross-functional collaboration across marketing teams.

Job Description

Responsibilities

  • Email and SMS Design
  • - Design visually compelling email layouts, graphics, and content blocks that match Holley brand standards.
  • - Create campaign assets including promotional banners, product imagery, module layouts, and mobile optimized creative.
  • - Apply best practices for hierarchy, readability, accessibility, and conversion focused design.
  • HTML and CSS Development
  • - Code responsive email templates and modules using HTML and inline CSS.
  • - Build reusable components and design systems for Klaviyo and other communication channels.
  • - Ensure emailsrenderconsistently across major email clients and devices through structured development and testing.
  • Campaign and Template Execution
  • - Work closely with the Email Specialist to build and launch campaigns in Klaviyo .
  • - Translate creative concepts into functional email templates and dynamic content blocks.
  • - Perform QA checks for layout, responsiveness, rendering, and content accuracy.
  • - Support template updates, seasonal refreshes, and ongoing optimization of creative assets.
  • Cross Functional Collaboration
  • - Partner with Marketing Leads and Product Owners to interpret goals, promotions, and product narratives into strong email creative .
  • - Work with the CRM Project Manager and CRM Specialist to ensure creative aligns with segmentation, lifecycle flows, and Customer 360 strategies.
  • - Collaborate with Copywriters, Content teams, and Creative to ensure unified messaging.
  • Testing, Optimization, and Best Practices
  • - Conduct A/B tests to improve visual design, CTA placement, and module performance.
  • - Monitor creative performance and apply data insights to improve design effectiveness:**
  • - Stay current on email design trends, accessibility standards, and technical limitations of email clients.

Requirements

  • 3+years of experience designing and coding emails.
  • Proficiency in HTML, inline CSS, and responsive design techniques.
  • Experience designing email templates in Klaviyo or similar ESP.
  • Strong visual design portfolio showcasing email or digital design.
  • Understanding of email rendering behavior, client limitations, and best practices.

Preferred

  • Experience with HubSpot, Salesforce Marketing Cloud, or other CRM connected email platforms.
  • Familiarity with SMS creative bestpractices.
  • Experience with Photoshop, Figma, Illustrator, or similar design tools.
  • Knowledge of accessibility standards for email.

Benefits

  • Competitive medical, dental, and vision coverage starting day one.
  • 401(k) with company match
  • Paid time off and 9 paid holidays
  • Employee Assistance Program (EAP)
  • Company-paid life and short-term disability insurance
  • Employee discounts on Holley Performance Brands products, events, and partnerships
  • Education Assistance program

Headcount Trend

Current headcount: ~5

Marketing Team

Median Career Experience
32 years

People