eCommerce Platform and Content Enablement Manager

Seattle, WA (Hybrid)

$88K/yr – $119K/yrSenior Level5+ years expFull time

Posted 5 hrs ago

Job Summary

Own the governance, architecture, and operations of the content platform and digital experiences, driving taxonomy, integrations, quality, and team performance.

  • Oversee CMS governance and platform health
  • Lead content architecture and authoring enablement

Job Description

Responsibilities

  • Content Platform Governance and Management: Lead the administration, governance, and ongoing optimization of Holland America Line's enterprise content management platform and supporting technologies. Establish and maintain standards for platform configuration, permissions, workflows, publishing controls, and operational processes. Develop policies and procedures that promote consistency, scalability, and effective content management practices across digital channels. Evaluate business requirements and determine appropriate platform solutions that balance user needs, operational efficiency, and long-term sustainability. Oversee platform enhancements, upgrades, and configuration changes to support evolving organizational priorities. Establish governance processes to ensure alignment with brand standards, accessibility requirements, security expectations, and content management best practices. Monitor platform health and performance, identifying risks, dependencies, and improvement opportunities. Provide oversight and guidance on platform-related decisions, ensuring effective resource utilization and operational continuity. Drive adoption of governance standards that enable efficient execution while minimizing complexity and technical debt.
  • Content Architecture, Taxonomy, and Authoring Enablement: Oversee the development and maintenance of content architecture frameworks that support scalable, reusable, and structured content throughout the digital ecosystem. Establish standards for taxonomy, metadata, content modeling, and component design to improve content organization, discoverability, and operational efficiency. Ensure content structures support personalization, search optimization, localization, and future business requirements. Direct the creation and evolution of templates, content frameworks, and reusable assets that enable consistent execution across channels and experiences. Evaluate authoring processes and implement improvements that simplify content creation and publishing activities. Develop standards that empower business teams to manage content independently while maintaining established quality and user experience expectations. Partner with stakeholders to identify opportunities for increased efficiency, consistency, and content reuse. Ensure content frameworks remain aligned with changing business priorities, platform capabilities, and guest expectations. Maintain documentation and standards that support sustained adoption and effective content operations.
  • Platform Integration and Digital Operations Management: Direct platform-related operational activities to ensure reliable, efficient, and scalable support for digital commerce and content delivery objectives. Partner with Product, Engineering, and technology teams to define business requirements, prioritize enhancements, and support implementation of new capabilities. Lead user acceptance testing, validation activities, and operational readiness efforts for platform releases and system changes. Oversee platform integrations and connected systems to support seamless content management, asset delivery, and digital experience execution. Evaluate operational performance and identify opportunities to improve functionality, efficiency, and user satisfaction. Establish processes to resolve platform issues, mitigate operational risks, and minimize disruption to business activities. Monitor emerging technologies and evolving platform capabilities to identify opportunities for continuous improvement. Serve as the primary escalation point for complex platform-related matters requiring business and technical alignment. Ensure operational processes support business objectives while maintaining system stability and service quality.
  • Content Quality, Accessibility, and Digital Asset Governance: Establish and oversee quality standards that support accurate, compliant, and effective content experiences across digital properties. Develop processes and controls that promote content consistency, publishing accuracy, and adherence to established brand guidelines. Ensure content and platform activities comply with accessibility standards, regulatory requirements, and organizational policies. Lead governance of digital asset management practices, including asset organization, maintenance, lifecycle management, and usage standards. Implement quality assurance processes that validate content, assets, and publishing activities prior to deployment. Monitor compliance metrics and identify corrective actions to address quality, accessibility, or governance concerns. Partner with stakeholders to strengthen accountability for content maintenance and ongoing asset stewardship. Establish reporting mechanisms that provide visibility into content health, governance adherence, and operational performance. Drive continuous improvement efforts that enhance content quality and support a consistent guest experience.
  • Team Leadership, Performance, and Continuous Improvement: Lead, develop, and mentor a team of content platform and digital operations professionals, fostering a culture of accountability, collaboration, and continuous learning. Establish departmental objectives, performance expectations, and operational priorities aligned with organizational goals. Manage resource allocation, workload planning, and team capacity to support efficient delivery of initiatives and ongoing operations. Provide coaching, feedback, and professional development opportunities that strengthen individual and team capabilities. Develop and monitor key performance indicators that measure platform adoption, operational effectiveness, quality, and efficiency. Analyze performance trends and implement action plans to improve outcomes and address operational challenges. Identify opportunities to streamline processes, improve workflows, and reduce manual effort through automation and technology solutions. Evaluate emerging tools, including artificial intelligence capabilities, to improve productivity and enhance content operations. Champion a culture of continuous improvement that supports innovation, operational excellence, and long-term scalability.

Requirements

  • Bachelor's degree in Business, Marketing, Information Systems, Digital Media, Computer Science, Communications, or a related field.
  • Minimum of 5 years of experience in digital content management, content operations, eCommerce platforms, digital experience management, or a related discipline.
  • Experience administering or supporting enterprise Content Management Systems (CMS).
  • Experience developing or applying content governance, taxonomy, metadata, or workflow standards within a digital environment.
  • Experience working with cross-functional teams including Product, Engineering, Marketing, User Experience, and Analytics.
  • Demonstrated ability to lead projects, programs, or teams in a complex business environment.
  • Strong written and verbal communication skills with the ability to translate business requirements into scalable operational solutions.
  • Proficiency with digital content publishing, quality assurance, and operational best practices.
  • Experience using analytics and performance data to support decision-making and process improvements.
  • Experience managing content platforms, content operations, or digital experience programs within a complex, customer-facing environment.

Benefits

  • Cruise and Travel Privileges for You and Your Family
  • Health Benefits
  • 401(k)
  • Employee Stock Purchase Plan
  • Training & Professional Development
  • Tuition & Professional Certification Reimbursement
Holland America Line logo

Holland America Line

3.5 Glassdoor

For more than 150 years, Holland America Line has been a recognized leader in cruising, taking our guests to exotic destinations around the world. We are committed to our mission: Through excellence, we create once-in-a-lifetime experiences, every time.Today, Holland America Line's fleet of 11 modern classic ships offers more than 500 sailings a year visiting all seven continents. Cruises include both popular and less-traveled ports in the Caribbean, Alaska, Europe, Mexico, South America, the Panama Canal, Australia, New Zealand and Asia — as well as unique voyages to the Amazon, Antarctica and our extended Grand Voyages.We are actively recruiting skilled professionals who want to join our vibrant team! We have a variety of exciting perks such as Time off benefits - paid vacation & sick time, Travel - travel & cruise perks, Health -medical, dental & vision plans, Wellness programs, Tuition Reimbursement, 401K and Profit Sharing Plans, Flexible Scheduling, Training - our in-house Discover U offers a full array of training courses, Rewards & Incentives such as commuting subsidies.

Seattle, Washington, USA
8.9K employees (704 in marketing)
55% recommend to a friend

Salaries

Posted range

$88K/yr – $119K/yr

Taken straight from the job posting.

See all Holland America Line salaries

Marketing Team

Marketing Team Size
244 (3% of company)
Median Career Experience
14.5 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$70M
Last Raise
$70M
Undisclosed, 2 years ago

Funding History

  • Jan 2025
    Undisclosed • $70M

Traffic Signals

Monthly Visitors
4.2M
Monthly Google Ads Budget
$609K
Traffic Source Mix
Search
34.5%
Direct
38.3%
Referral
4%
Social
1.6%
Paid
11.1%

Headcount Trend

Current headcount: ~8.9K

Recent News

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eCommerce Platform and Content Enablement Manager

Holland America Line · Seattle, WA · Hybrid