Ecommerce Digital Marketing Specialist II

Responsibilities

• Paid Media Content Planning & Campaign Operations
• Maintain paid media campaign calendars under the guidance of the ecommerce leadership team, ensuring alignment with key business priorities, promotional events, product launches, and integrated marketing initiatives.
• Coordinate cross-functional media planning across paid media with consideration to brand marketing, email, social, ecommerce, and other owned channels to ensure a cohesive customer experience and messaging consistency.
• Support paid media creative briefing processes, ensuring campaign objectives, audience targeting, messaging strategy, and performance goals are clearly communicated.
• Support ecommerce influencer, creator, and content partner vetting processes, including alignment with campaign objectives, audience relevance, and brand standards.
• Review and validate creative assets to ensure compliance with brand guidelines, channel requirements, and campaign objectives.
• Coordinate campaign trafficking readiness and launch processes, ensuring assets, tracking, and operational requirements are completed accurately and on time.
• Serve as a go-live quality assurance lead for paid media campaigns, proactively identifying and resolving issues before launch.
• Facilitate communication and coordination among internal stakeholders and agency partners throughout campaign lifecycles.
• Ecommerce Media Measurement, Analytics & Performance Reporting

Requirements

• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field, or equivalent combination of education and experience.
• 2-4+ years of experience in digital marketing, paid media, marketing operations, campaign management, or related disciplines.
• Experience coordinating digital marketing campaigns across multiple channels.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Proven ability to coordinatemultiple projects and deadlines in a fast-paced environment.
• Experience working with marketing agencies, external partners, or cross-functional stakeholder groups.
• Strong written and verbal communication skills.
• Proficiency with Microsoft Office, particularly Excel and PowerPoint.

Benefits

• A benefits package that includes a variety of services and products to help make your life and work more rewarding.
• 401k plan plus a generous company match.
• Medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services).
• EAP + which is free and confidential 24/7/365 counseling services.
• Extensive wellness benefits, employee discounts and a generous time off program available.