Responsibilities

• Manage and maintain Shopify storefronts across multiple brands.
• Create and update product pages, collections, navigation, and merchandising strategies.
• Coordinate website content updates, landing pages, and promotional campaigns.
• Assist with Shopify theme updates and work alongside developers on website improvements.
• Monitor website performance and identify opportunities to improve conversion rates and user experience.
• Support email and SMS marketing initiatives through platforms such as Klaviyo.
• Assist with campaign execution, segmentation, and promotional planning.
• Monitor customer journey performance and identify opportunities to increase customer lifetime value.
• Help improve subscription, loyalty, and retention programs.
• Coordinate product launches, promotions, discounts, bundles, and seasonal campaigns.

Requirements

• 2+ years of eCommerce experience, preferably with Shopify.
• Strong understanding of Direct-to-Consumer (DTC) business models.
• Experience managing products, collections, promotions, and merchandising within Shopify.
• Strong analytical skills and comfort working with spreadsheets, reports, and performance data.
• Excellent organizational skills with the ability to manage multiple projects simultaneously.
• Strong written and verbal communication skills.
• Ability to work independently in a remote environment.

Preferred

• Experience with Klaviyo or other email/SMS marketing platforms.
• Familiarity with Shopify themes, page builders, and conversion rate optimization best practices.
• Experience with Amazon Seller Central, Walmart Seller Center, or TikTok Shop.
• Understanding of SEO, paid media, and digital marketing fundamentals.
• Experience with Google Analytics, Looker Studio, Triple Whale, Northbeam, or similar reporting platforms.
• Bachelor's degree in Business, Marketing, Communications, or related field (or equivalent practical experience).

Benefits

• Fully remote work environment.
• Paid time off and company holidays.
• Professional development and growth opportunities.