Director, Trade Content & Communications

Responsibilities

• Lead the Trade Communication Strategy
• - Develop and own an integrated, end-to-end communication strategy aligned with business, brand, and trade segment priorities.
• - Establish messaging frameworks, communication principles, audience strategies, and channel plans.
• - Translate complex business and product priorities into clear, relevant, and actionable communications for trade audiences.
• - Ensure a consistent voice, tone, and market position across all trade-facing communications.
• Oversee Trade Messaging and Communication Planning
• - Develop compelling messaging that supports segment strategies, product launches, marketing campaigns, sales initiatives, and customer engagement.
• - Create and manage an integrated trade communication calendar that provides visibility across functions and audiences.
• - Establish communication processes, workflows, governance, and approval structures.
• - Prioritize and sequence communications to manage message volume, reduce audience overload, and increase impact.

Requirements

• Bachelor's Degree in Marketing, Communications or similar field required, MBA preferred.

Preferred

• MBA preferred.

Benefits

• Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
• Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.