Asst Mgr - Marketing- Hair Color

Responsibilities

• Marketing Plan Support: Support the Marketing Director in developing and executing 360° marketing initiatives and activation plans for Redken’s U.S. demi-permanent haircolor category. Help coordinate key touchpoints with SalonCentric and cross-functional teams, including in-store placements, A&I/social, digital, pre-seeding and sampling, street activations, education, and e-commerce.
• Product Launch and Animation Coordination: Support product launches and brand animations by coordinating plans, assets, timelines, and execution details with internal and external partners.
• Promotional Planning Support: Partner with KAM teams to support promotion development and coordinate promotional supporting items. This includes working with promo purchasing to create gifts and/or with print and supply teams to create product bundles.
• Forecasting and Inventory Coordination: Help manage forecasts and inventory for promotional activities and product launches in partnership with relevant teams.
• Color Team Operational Support: Lead day-to-day operational tasks that support the Color team, including coordination of new user kits, swatchbooks, and salon support materials. Partner with key cross-functional teams, including KAM and BOLD, to manage requirements, timelines, and execution.
• Salon, Stylist, and Distributor Engagement: Build relationships with key salons, stylists, and distributors to understand market trends and competitor activity, and share relevant insights with the team.
• Business Analysis and Market Research: Conduct marketing research and analyze business results to help identify opportunities and inform recommendations to improve marketing plans and execution.
• Cross-Functional Coordination: Gather and coordinate input from cross-functional partners to support the timely and effective execution of marketing plans.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 1-3 years of brand management, marketing, or related experience.
• Proficiency with Windows and Microsoft Word, PowerPoint, and Excel.

Preferred

• Beauty or professional haircare industry experience preferred.
• Experience with forecasting, inventory tracking, or promotional planning preferred.

Benefits

• Competitive Benefit Package: Medical, Dental, Vision, 401K, Pension Plan.
• Hybrid Work Policy: 3 Days in Office, 2 Days Work from Home.
• Flexible Time Off: Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!
• Access to Company Perks: VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance.
• Learning & Development Opportunities: Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!
• Employee Resource Groups: Think Tanks and Innovation Squads.
• Access to Mental Health & Wellness Programs.