Director, Strategy

Philadelphia, PA (On-site)

$129K/yr – $186K/yrDirector/Executive2+ years expFull time

Posted 2 hrs ago

Job Summary

Own and lead media strategy initiatives for multiple accounts, guide cross‑functional teams, and drive client outcomes across media planning, onboarding, and performance management.

  • Oversee media strategy and channel mix
  • Mentor and manage teams including onboarding and performance
  • Collaborate with VP and senior leaders to shape client priorities

Job Description

Responsibilities

  • You will serve as one of the critical client leads overseeing the media strategy
  • You will possess in-depth understanding of the role of media channels in a plan
  • You will further develop your expertise in different media research tools
  • You will provide support the VP, Strategy and other senior leaders in the planning
  • You will manage a team of direct and a larger team of indirect reports managing them in: - Onboarding - Performance Management’ - Provide training processes and tools - Manage and delegate team workload - Coach team to achieve client and agency requests
  • You will manage multiple accounts and will transition between them conducting the following activities: - You will be accountable to the team’s deliverables and outcomes - You will provide the initial feedback on media strategies, timelines, and deliverables in partnership with other teams - You will provide input to client to help shape their marketing priorities - You will develop a daily relationship with appropriate clients on assigned brands - You will oversee overall media strategy, approach, and plan on each account - You will manage the media channel mix and initial budget allocation & rationale - You will represent the interests of other capability teams in client and agency partner meetings
  • You will collaborate with internal leaders to ensure strategic agreement of deliverables with client needs
  • Push for continuous improvement of self, team, and client deliverables
  • You will be responsible for organic growth efforts on your account and may be asked to assist in new business efforts

Requirements

  • 5-7+ years media planning experience
  • 2+ years recent HCP Media Strategy Experience
  • 2+ years management experience
  • 2+ year of cross-channel media planning experience

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parantal and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Publicis Health Media logo

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Salaries

Posted range

$129K/yr – $186K/yr

Taken straight from the job posting.

Marketing Strategy median pay in the United States

$128K/yr

Most pay falls between $96K and $170K. Based on 747 salaries.

See all Publicis Health Media salaries

Traffic Signals

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31.1%
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45.8%
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14%
Paid
1.6%

Headcount Trend

Current headcount: ~800
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Director, Strategy

Publicis Health Media · Philadelphia, PA · On-site