Director, Strategy

New York City, NY (Hybrid)

$107K/yr – $171K/yrDirector/ExecutiveFull time

Posted 4 weeks ago

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Job Summary

Own multi account media leadership with channel mix, budget rationale, and steady team development for healthcare brands.

  • Own the overall media strategy and budget rationale across accounts.
  • Lead onboarding, performance management, coaching, and ongoing training of direct and indirect reports.
  • Shape client priorities and drive continuous improvement in deliverables and outcomes.

Job Description

Responsibilities

  • You will serve as one of the critical client leads overseeing the media strategy
  • You will possess in-depth understanding of the role of media channels in a plan
  • You will further develop your expertise in different media research tools
  • You will provide support the VP, Strategy and other senior leaders in the planning
  • You will manage a team of direct and a larger team of indirect reports managing them in:
  • Onboarding
  • Performance Management’
  • Provide training processes and tools
  • Manage and delegate team workload
  • Coach team to achieve client and agency requests

Requirements

  • 5-7+ years media planning experience
  • 2+ years recent HCP Media Strategy Experience
  • 2+ years management experience
  • 2+ year of cross-channel media planning experience

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parental and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Publicis Health Media logo

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Traffic Signals

Monthly Visitors
3.3K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
31.1%
Direct
45.8%
Referral
7.3%
Social
14%
Paid
1.6%

Headcount Trend

Current headcount: ~800

Marketing Team

Marketing Team Size
168 (21% of company)
Median Career Experience
8.5 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
43

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