Director, Product & Solutions Marketing -Autonomous IT & AI-Native Workflows
ServiceNow
San Diego, CA (Remote)
$173K/yr - $303K/yrIn-houseFull-timeDirector/executive10+ years exp.
3 days ago
Director, Solution Marketing
Westlake, OH
$180K/yr – $230K/yrSenior Level10+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own Hyland's industry solutions positioning and GTM, turning product capabilities into customer value with measurable outcomes.
- Lead segmentation, ICPs, and persona-driven messaging to drive pipeline in collaboration with product, sales, and demand gen.
- Plan and launch products and solutions with cross-functional buy-in across product, sales, and marketing teams.
- Build and scale a solution marketing function focused on market trends, competitive insights, and revenue outcomes.
Job Description
- Define and guide clear, differentiated messaging and positioning for Hyland's industry solutions in partnership with product management and cross-functional stakeholders.
- Lead go-to-market strategy, including segmentation, ICP identification, and persona-based messaging.
- Plan and execute product and solution launches with cross-functional alignment across product, sales, and demand generation teams.
- Build, lead, and develop a high-performing team of solution marketers, fostering accountability, collaboration, and continuous improvement.
- Identify industry trends, customer needs, and competitive insights to inform strategy and positioning.
- Partner with product, sales, demand generation, and customer success teams to drive pipeline growth and revenue outcomes.
Hyland
Hyland uniquely empowers your organization with unified access to AI-enabled enterprise content and unstructured data across repositories, unlocking profound insights that fuel innovations – fundamentally redefining how you operate and engage with those you serve.
