Responsibilities

• lead a search marketing team responsible for driving commercial performance across multiple retailer platforms and geographies.
• manage a multi-million-dollar search investment, guide strategy across paid and organic search, and help define the future direction of eCommerce marketing in the Americas.
• Reporting to the VP, Head of Americas B2B eCommerce, you'll work across marketing, sales, operations, finance, and platform partners to deliver strong business outcomes while building capabilities for the next generation of online shopping.
• Lead a team of six specialists across Boston and Toronto responsible for paid and organic search execution.
• Shape the Americas search marketing strategy across retailer platforms and online marketplaces.
• Drive performance across retail media networks while maintaining strong commercial outcomes.
• Build trusted partnerships with eCommerce leaders, commercial stakeholders, and media teams.
• Develop test-and-learn roadmaps focused on retailer innovation opportunities.
• Help the organization prepare for AI-powered and agentic shopping experiences.
• If you've worked in a role where you identified high-value search opportunities, allocated investment efficiently, and led functional specialists to deliver measurable business growth, you'll feel at home here.

Requirements

• Leadership proficiency in search marketing programs across platforms such as Amazon, Criteo, Google, and emerging search channels.
• Demonstrated experience in having managed high-performing teams and external partner relationships.
• Executed hands-on keys search advertising campaigns within retailer eCommerce environments or media agencies.
• Directed marketing investment planning, forecasting, and budget management across multiple channels and geographies.
• Built search strategies that delivered measurable growth through paid and organic search programs.
• Delivered commercial results through retailer media platforms and lower-funnel acquisition initiatives.

Preferred

• Applied retail search and SEO practices, including generative and agentic search optimization approaches.
• Used analytical tools such as Excel, SQL, R, or Python to evaluate marketing performance.
• Worked within a consumer packaged goods brand, media agency, or retailer advertising organization.
• Partnered directly with platforms such as Amazon Ads, Walmart Connect, Roundel, Google, Criteo, or similar organizations.

Benefits

• Family   Care   Leave –  We offer enhanced paid leave options for those important times.
• Insurances –  All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing  – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based
• Colleague   Discount  – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
• Bonus  – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme
• Your workplace –  When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.