Company overview

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day.Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!
Founded in 1980
Billund, Region of Southern Denmark, DNK
20K employees (2,826 in marketing)
76% recommend to a friend
52% positive business outlook

Salaries

Typical salary range

$156,432 – $234,648

/ yr

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People

Hiring activity

Open marketing jobs over time

48 open now

Headcount trend

Company growth over the last 12 months

Headcount +31.7% year over year

Audience

Monthly website visitors
60.8M
Month over month+37.6%
Quarter over quarter+48.2%
Top sourceDirect (48.6%)
Ad budget per month$1.8M
Average search rank54
Traffic source mix
Direct
48.6%
Search
44.9%
Referral
3.4%
Social
1.5%
Paid referral
1.4%

LinkedIn followers

Follower count and growth

Total followers

1.7M

12-mo growth

+16.9%

Monthly growth

+1.7%

News

Links