Director, Publicity & Communications

Responsibilities

• Lead the overall publicity and communications strategy for Ponte, strengthening the firm’s positioning, visibility, and reputation across the talent management and broader brand ecosystem.
• Partner with leadership to develop and refine key messaging, narratives, and talking points that communicate Ponte’s vision, expertise, growth, and differentiated market position.
• Identify and proactively pursue strategic media opportunities for Ponte leadership, including broadcast, print, digital, podcasts, events, and industry-specific platforms.
• Build and maintain relationships with relevant editors, journalists, producers, podcast hosts, and industry stakeholders to support ongoing media outreach and coverage.
• Develop and maintain communications calendar aligned with firm announcements, leadership milestones, talent signings, business growth, and key cultural moments.
• Lead awards strategy, identifying relevant opportunities, managing submissions, and coordinating materials with internal stakeholders.
• Monitor news cycles and cultural conversations to identify opportunities for timely commentary, newsjacking, and thought leadership.
• Develop and execute communications strategies around key tentpole moments, including Fashion Week, Coachella, Cannes, and other relevant cultural and industry events.
• Draft and oversee press materials, media pitches, executive talking points, announcements, and other communications assets.
• Track and report on media outreach, secured coverage, and communications impact, identifying opportunities to refine and strengthen the firm’s strategy.

Requirements

• Minimum 3-5 years of experience in public relations and communications within the creator, entertainment or fashion space
• Deep understanding of the creator economy and social media ecosystem
• Proven track record in securing top-tier PR coverage
• Strong network
• Experience leading press strategy for individuals (specifically in the creator and entertainment space)
• Strong strategic and creative instincts around storytelling and integrated campaign planning

Benefits

• - Hybrid work structure with flexibility
• - Wellness reimbursement program (gym, groceries, meditation and more)
• - Quarterly company-wide mental health days
• - Team-building events, offsites and social gatherings
• - Hybrid work schedule: Mondays and Fridays remote, in-office Tuesday through Thursday
• - Competitive compensation
• - Competitive vacation, PTO and sick day policies
• - Competitive paid parental leave policy
• - 401(k) program up to the full IRS employee deferral limit
• - Annual summer work-from-anywhere policy (all August)