Senior Manager, Public Relations

Responsibilities

• Public relations and media – 40%
• Work in tandem with the Director in advancing Kiva's PR and thought leadership goals, including supporting the day-to-day PR firm relationship.
• Pull and navigate data including borrower stories, impact stats, and outcome metrics to support the PR firm’s work to secure national and top-tier media and PR opportunities.
• Own Kiva’s Muck Rack tool, including tracking, reporting, and trend monitoring, and development of media lists for localized pitching.
• Maintain a library of PR-ready resources for partners, including U.S. hubs, Lending Partners, and Strategic Partners, to enable partner-driven media opportunities.
• Own localized pitching for smaller-scale and community-based media coverage.
• Stay closely connected with the Impact Investments and Strategic Partnerships teams to identify and surface PR and thought leadership opportunities, and elevate these to the Director and PR firm.
• Partner campaigns – 30%
• Identify, shape, and execute public-facing campaigns end-to-end, via PR, media, and owned channels with select Strategic Partners (corporate and CSR-focused organizations), Lending Partners, hubs, and granting organizations, such as foundations, to amplify Kiva's impact work externally.
• Partner with the broader Marketing and Creative teams to create campaign briefs, review assets and develop content that reflect partner priorities and elevate Kiva's brand.

Requirements

• Demonstrated experience in public relations and media relations, including direct media pitching, journalist relationship management, and securing earned coverage.
• Experience developing and executing thought leadership strategy, including narrative development, channel activation, and positioning senior leaders as industry voices.
• Experience managing multi-partner communications or marketing campaigns, coordinating execution across internal teams and external partner organizations simultaneously.
• Comfort working with or managing a PR agency relationship, including brief development and pitch review.
• Demonstrated creative writing skills, with experience in thought leadership and content creation and media pitch development.
• Ability to synthesize impact data, borrower stories, and outcome metrics into compelling, accurate PR materials.
• Experience coordinating public-facing campaigns across multiple stakeholders, including corporate partners, nonprofit or foundation partners, and internal cross-functional teams.
• Ability to manage campaign timelines, deliverables, and approvals working cross-functionally across organizations with differing priorities and processes.
• Comfort partnering with Creative and other teams to develop campaign assets without owning creative production directly.
• Experience owning and growing a brand's presence on LinkedIn or a comparable professional channel, including content strategy and performance tracking.

Preferred

• Experience working within a PR agency, or managing a PR agency relationship client-side.
• Working knowledge of Sprout (or an equivalent social publishing and listening platform), Air (or an equivalent digital asset management system), Looker (or an equivalent data and reporting tool), Dovetail (or an equivalent research and insights repository), and Salesforce (or an equivalent CRM).

Benefits

• A comprehensive, industry-leading benefits package including health, dental, and vision insurance
• Parental leave
• Professional development
• 401k matching
• Unlimited PTO
• Some benefits have eligibility requirements