Responsibilities

• Build and lead a global organization that delivers against marketing goals, with clearly defined roles, succession plans, and employee success strategies
• Develop and drive global marketing strategy and go-to-market execution for Veeva Safety, aligning marketing initiatives with business objectives and market opportunities
• Partner with product management and market strategy to develop differentiated positioning, messaging, and value propositions that resonate with safety operations, pharmacovigilance, and safety science leaders
• Lead global product launches and release marketing, translating product innovation into integrated campaigns that drive awareness, customer adoption, and growth
• Develop annual integrated marketing plans in partnership with field marketing teams, ensuring consistent global messaging while enabling regional execution
• Create thought leadership, customer advocacy, and sales enablement programs that strengthen Veeva’s leadership in pharmacovigilance
• Develop compelling marketing content—including customer stories, presentations, website content, videos, webinars, and sales tools—that supports every stage of the customer journey
• Partner with sales to improve customer engagement through effective messaging, competitive positioning, and sales enablement materials
• Collaborate across product, strategy, sales, services, and corporate marketing to ensure coordinated execution of global marketing initiatives
• Measure marketing performance, evaluate business impact, and continuously optimize programs to improve awareness, pipeline, and customer adoption

Requirements

• Progressive Experience: 10+ years of progressive experience in product marketing, solution marketing, or go-to-market strategy for complex B2B enterprise software or cloud solutions, including demonstrated success leading and building high-performing global product marketing teams
• Product Marketing Leadership: Proven success developing product positioning, messaging, value propositions, and go-to-market strategies that differentiate products, drive customer adoption, and accelerate business growth. Experience leading product launches and release marketing from strategy through execution
• Market & Customer Insights: Strong ability to synthesize customer needs, market trends, competitive intelligence, and product strategy into compelling marketing narratives and actionable go-to-market plans
• Cross-functional Leadership: Proven ability to influence and build trusted partnerships across product management, market strategy, sales, services, customer success, corporate marketing, and executive leadership to align priorities and deliver business outcomes
• Global Go-to-Market: Experience leading global product marketing initiatives in partnership with regional teams, balancing a consistent global strategy with localized execution
• Content & Sales Enablement: Experience developing customer-facing content, thought leadership, sales enablement materials, customer stories, presentations, and digital content that support product launches and every stage of the customer journey
• People Leadership: Experience leading, mentoring, and developing high-performing teams while fostering collaboration, accountability, and continuous improvement
• Analytical Mindset: Experience measuring go-to-market performance, evaluating business impact, and using customer and market insights to continuously optimize strategy and execution
• Communication & Presentation: Exceptional written, verbal, and presentation skills with the ability to communicate complex technical concepts through clear, compelling customer-focused messaging

Preferred

• Experience marketing high-value solutions to the life sciences industry

Benefits

• Medical, dental, vision, and basic life insurance
• Flexible PTO and company paid holidays
• Retirement programs
• 1% charitable giving program