Director of Product Marketing – PC and Graphics

Austin, TX (On-site)

$190K/yr – $286K/yrDirector/ExecutiveFull time

Posted 7 hrs ago

Job Summary

Own the product marketing strategy and go-to-market execution across consumer, commercial, gaming, and workstation segments, translating technical capabilities into customer value and leading cross-functional launches.

  • Define messaging and positioning across markets
  • Lead major product launches and portfolio campaigns
  • Build audience strategies and cross-functional partnerships

Job Description

Responsibilities

  • Define product marketing strategy, positioning, and messaging across consumer, commercial, gaming, and workstation markets.
  • Lead go-to-market strategy and execution for major product launches and ongoing portfolio marketing.
  • Translate complex technical capabilities into differentiated customer benefits, compelling narratives, and credible proof points.
  • Develop audience, customer, and use-case strategies for consumers, businesses, gamers, creators, and developers.
  • Partner with product management and engineering to incorporate market and customer insights into product planning and roadmap discussions.
  • Collaborate with OEMs, retailers, distributors, and ecosystem partners on joint launches, product storytelling, and demand-generation programs.
  • Lead development of launch materials, digital content, presentations, sales enablement, customer evidence, and executive communications.
  • Develop competitive and market insights to strengthen positioning, product strategy, and field readiness.
  • Partner with communications and corporate marketing on integrated campaigns, media engagements, events, and executive appearances.
  • Establish clear priorities, performance measures, and operating rhythms for the product marketing organization.

Requirements

  • Bachelor’s degree in marketing, business, engineering, or a related field, or equivalent experience.
  • This role is not eligible for visa sponsorship.

Preferred

  • Multiple, prior, recent years of experience in product marketing, go-to-market strategy, or related roles within the semiconductor, PC, graphics, or broader technology industry.
  • Demonstrated experience leading major product launches and influencing senior stakeholders across product, engineering, sales, and marketing.
  • Strong knowledge of the PC ecosystem, including processors, graphics, OEMs, operating systems, software, and routes to market.
  • Experience developing differentiated product positioning, messaging, go-to-market strategies, and sales enablement.
  • Ability to understand complex technical products and clearly communicate their value to customers, partners, and executive audiences.
  • Strong analytical capabilities with experience interpreting customer research, market trends, competitive intelligence, and business results.
  • Excellent written, verbal, presentation, and executive communication skills.
  • Experience managing competing priorities and making sound decisions in a fast-paced, highly cross-functional environment.
  • Experience marketing PC processors, discrete or integrated graphics, AI-enabled PCs, gaming systems, or workstation solutions preferred.
  • Experience working with global PC OEMs and channel partners preferred.

Benefits

  • Benefits offered are described: AMD benefits at a glance .

Salaries

Posted range

$190K/yr – $286K/yr

Taken straight from the job posting.

Product Marketing median pay in the United States

$158K/yr

Most pay falls between $115K and $193K. Based on 3,118 salaries.

See all Advanced Micro Devices, Inc salaries

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Director of Product Marketing – PC and Graphics

Advanced Micro Devices, Inc · Austin, TX · On-site