Director, Product Marketing (GTM Field Service)

Chicago, IL (On-site)

$164K/yr – $262K/yrDirector/Executive8+ years expFull time

Posted 3 hrs ago

Job Description

Responsibilities

  • Be the Field Service go-to-market expert for stakeholders across product, marketing, and distribution, and align to named global distribution leaders to drive sales programs and pipeline generation
  • Own competitive strategy and enablement for Field Service — market and competitor intelligence, positioning against key competitors, and arming sales with the tools to win competitive deals
  • Lead cross-functional annual and quarterly GTM planning for Field Service, driving alignment across product, sales, and regional/industry teams on priorities, timing, and narrative
  • Build a product enablement strategy that translates the value proposition for sales and customers, including sales plays and training material that make our offerings easy to sell
  • Partner with industry and regional PMMs to scale programs, content, and enablement globally
  • Partner with product teams to shape pricing and packaging strategy, and support in-flight deals and field communications as pricing changes roll out
  • Drive launch strategy and execution for key Field Service product launches, including buyer campaign execution
  • Create and deliver content, webinars, blogs, events, and customer stories that carry the message to market — and confidently present it yourself to audiences of all sizes, from customer meetings to major events
  • Track, measure, and report on the results of these sales and marketing efforts, adjusting programs based on what the data shows

Requirements

  • 8+ years of experience in product marketing, sales, or go-to-market roles, including experience leading and inspiring a team of marketers
  • A strong communicator and storyteller who presents confidently to executive leaders, cross-functional partners, and customers — adapting clearly and concisely to the audience in the room
  • A self-starter who can navigate a complex, fast-moving, multi-geography organization — building buy-in across cultures, functions, and stakeholder levels to move projects from idea to execution quickly
  • Strategic thinker with a growth mindset and comfort with numbers: able to use data and analytics to set measurable marketing metrics, track progress, and translate results into actionable recommendations
  • Proven partner to sales, marketing, and enablement teams in building pipeline, progressing it to close, and growing existing customer relationships against shared pipe & ACV targets
  • Knowledge of, or experience in, marketing to Service buyers across multiple industries
  • Experience creating value propositions and content strategies that support demand generation across the full buyer funnel
  • Experience running or managing comprehensive sales enablement and GTM programs is desirable

Preferred

  • Experience with Salesforce products and/or other SaaS and B2B technology platforms
  • Ability to create a range of marketing assets — on-message product demo videos, sharp and succinct slide pitch decks (Google Slides), and product data sheets

Benefits

  • We have a public-facing website https://www.getsalesforcebenefits.com/en that explains our various benefits, including well-being reimbursement, generous parental leave, adoption assistance, fertility benefits, and more. Visit for the full breakdown!
  • Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
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Founded in 1999
San Francisco, California, USA
86K employees (5,985 in marketing)
80% recommend to a friend
83% CEO approval

Salaries

Posted range

$164K/yr – $262K/yr

Taken straight from the job posting.

See all Salesforce salaries

Funding

Total Funding
$25.1B
Last Raise
$25B
Post IPO Debt, 5 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $25B
  • Oct 2022
    Post IPO Equity
  • Jan 2003
    Series Unknown • $1M

Traffic Signals

Monthly Visitors
90.3M
Monthly Google Ads Budget
$2.8M
Traffic Source Mix
Search
15.1%
Direct
65.3%
Referral
17.9%
Social
0.2%
Paid
1.4%

Headcount Trend

Current headcount: ~86.1K

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Director, Product Marketing (GTM Field Service)

Salesforce · Chicago, IL · On-site