Director of Product Marketing – Genius (Small Business & Retail) at Worldpay | Cincinnati, OH | $170K/yr – $180K/yr

Worldpay

Director of Product Marketing – Genius (Small Business & Retail)

Cincinnati, OH (On-site)

$170K/yr – $180K/yrDirector/Executive8+ years expFull time

Posted 4 weeks ago

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Job Summary

Own and scale the go-to-market strategy for Genius, build and lead a high-performing product marketing team, and drive launches, segmentation and cross-functional collaboration to grow revenue and market share.

Shape positioning, messaging, and differentiated market wins
Enable sales with compelling tools and buyer-nan narratives
Track performance and optimize strategy with adoption and win-rate insights

Job Description

Responsibilities

Shape and scale the go-to-market strategy for Genius, driving product adoption, revenue growth and market share across priority customer segments
Lead and grow a high-performing team of product marketers, creating a culture of ownership, innovation and continuous development
Define differentiated product positioning and messaging that clearly communicates value and wins in competitive markets
Orchestrate product launches that deliver measurable impact, from awareness through to product usage and commercial success
Build segmentation frameworks that unlock new growth opportunities, using data to identify high-potential markets and expansion paths
Turn market, customer and competitive insights into clear strategies that influence product direction and business outcomes
Enable sales teams to win by creating impactful tools, narratives and experiences that strengthen the buyer journey and accelerate deal success
Track and optimize performance, using insights such as win rates and adoption metrics to continuously improve strategy and deliver results

Requirements

8+ years of experience in product marketing, with a strong track record of driving go-to-market success and product growth
Proven success launching and scaling products within multinational or global organizations
Deep understanding of the retail industry and point of sale ecosystems
Strong commercial mindset with the ability to translate market insights into growth strategies and measurable outcomes
Experience leading cross-functional initiatives and influencing senior stakeholders across product, sales and marketing
Analytical thinking and financial acumen, with the ability to size markets and prioritize opportunities effectively
A collaborative, ownership-driven mindset with the confidence to lead, challenge and create impact

Benefits

A competitive salary and benefits package that recognizes your contribution
Opportunities to grow your skills and build your career within a global business
Access to learning, development and on-the-job experiences that expand your expertise
A supportive, inclusive team environment where your ideas and input matter
Time to give back through community and charity initiatives
A global employee assistance programme to support your wellbeing
Recognition through a global platform that celebrates your achievements

Worldpay

Worldpay is an industry leading payments technology and solutions company with unique capabilities to power omni-commerce across the globe. Our processing solutions allow businesses of all sizes to take, make and manage payments in-person and online from anywhere in the world. Annually, we process over 40 billion transactions across 146 countries and 135 currencies. We help our customers become more efficient, more secure and more successful.

Founded in 1993

Cincinnati, Ohio, USA

9.6K employees (228 in marketing)

www.worldpay.com