Responsibilities

• Develop and own product marketing strategy aligned with corporate objectives and market opportunities
• Lead competitive intelligence initiatives to inform product roadmap, pricing, and positioning
• Partner with executives to define market segmentation, target profiles, personas, and value propositions
• Present strategic recommendations and market insights to executive leadership and key stakeholders
• Build deep customer insights through research programs to drive customer-centric positioning and messaging
• Design and execute integrated launch strategies that drive measurable customer acquisition and revenue growth
• Architect go-to-market frameworks that maximize adoption and revenue expansion
• Develop data-driven sales enablement materials, including competitive battle cards and value calculators
• Establish KPIs to measure strategy effectiveness and optimize marketing ROI
• Lead customer research to inform product strategy and messaging
• Build and scale a high-performing Product Marketing team
• Develop team capabilities through coaching and performance frameworks
• Drive cross-functional collaboration across Product, Sales, Marketing, and executive leadership

Requirements

• 10+ years of progressive marketing experience, including strategic leadership in B2B technology or SaaS
• Proven track record of developing strategies that drive measurable business outcomes (revenue growth, market share, customer acquisition)
• Strong strategic thinker with the ability to translate market insights into actionable business strategies
• Executive presence and strong communication skills, with the ability to influence senior leadership
• Experience building and leading high-performing teams in fast-paced, multi-product environments
• Data-driven mindset with strong analytical capabilities

Preferred

• Background in Commercial Real Estate, Proptech, or professional services is a plus

Benefits

• Rewarding performance: competitive compensation, incentive and bonus plans, and a total rewards package prioritizing mental, physical, and financial well-being.
• Growth and development: we invest in your professional learning. Our Altus Intelligence Academy offers over 150,000 hours of learning content.
• Flexible work model: our Activity-Based Work model provides flexibility to align your work location to the needs of the work — use the office for collaboration and remote work for focused tasks.
• Inclusivity & Accessibility: Altus Group is committed to fostering an inclusive work environment where all clients and employees feel welcomed, accepted and valued.