Responsibilities

• Partner with Product, Sales, and executive leadership to refine Braincube's positioning and messaging across products, industries, and buyer personas.
• Develop compelling value propositions, messaging frameworks, and content that clearly communicate Braincube's business value.
• Lead go-to-market planning and execution for new product launches, major releases, and strategic initiatives.
• Work closely with sales enablement to create materials including presentations, battlecards, competitive positioning, customer success stories, ROI messaging, and industry-specific content.
• Conduct competitive research and market analysis to strengthen differentiation and identify market opportunities.
• Develop customer-facing content including thought leadership, website messaging, solution briefs, webinars, and presentations.
• Partner with Sales to improve messaging throughout the customer buying journey and support enterprise sales opportunities.
• Support industry analyst engagement and market awareness initiatives in partnership with executive leadership.
• Collaborate with Product Management to incorporate market insights and customer feedback into product positioning and future roadmap discussions.
• Help establish best practices for product marketing as the company continues to grow.

Requirements

• 7–10 years of Product Marketing experience in industrial software, manufacturing technology, Industrial AI, enterprise SaaS, or related B2B technology markets.
• Bachelor's degree required.
• Demonstrated experience developing product positioning, messaging, and go-to-market strategies for enterprise software solutions.
• Strong understanding of manufacturing operations, industrial buyers, OT/IT environments, or digital transformation initiatives.
• Excellent written, verbal, and presentation skills with the ability to simplify complex technical concepts into compelling business value.
• Proven ability to collaborate across Product, Sales, Marketing, and Customer Success organizations.
• Self-starter who thrives in a fast-paced, growth-oriented environment and enjoys building new capabilities.

Preferred

• Experience in industrial analytics, manufacturing software, AI/ML, IIoT, MES, process optimization, or industrial automation.
• Experience supporting industry analyst engagements.
• Experience working in a high-growth SaaS company.
• Familiarity with enterprise manufacturing sales processes and multi-stakeholder buying environments.

Benefits

• Comprehensive Medical, Dental, and Vision coverage - 100% employer paid coverage for employee
• Company-paid life insurance, short-term & long-term disability
• 401(k) with up to 6% company match
• Health Savings Account (HSA) and/or Flexible Spending Account (FSA)
• 25 days of paid time off (PTO)
• 13 paid holidays
• Paid parental leave and paid emergency medical and recovery leave
• Matrimony Leave