Director, Product Management (Marketing)

Bentonville, AR (Remote)

$168K/yr – $210K/yrDirector/Executive10+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the strategic marketing product for Alkami by shaping how marketing, AI, and personalization power engagement across Digital Banking and platform integrations.

  • cross-functional teams: define and execute a unified marketing product vision with measurable business impact.
  • Embed AI, customer data, and predictive intelligence into segmentation and journey orchestration to improve outcomes.
  • Build a prioritized roadmap aligned with enterprise goals and communicate trade-offs to executives and product teams.

Job Description

Responsibilities
  • Define and execute the long-term marketing product vision and strategy across Digital Banking, MANTL, and Alkami platforms.
  • Lead evolution of marketing, customer intelligence, personalization, and engagement capabilities with cross-functional teams.
  • Develop and maintain a product roadmap aligned with marketing strategy and enterprise priorities.
  • Identify market opportunities, competitive trends, and emerging AI-enabled technologies for differentiation.
  • Translate customer insights into new product capabilities and measurable commercial outcomes.
  • Synthesize ambiguous market signals and customer needs into a clear product direction for executives and teams.
  • Communicate priorities and rationale upward, laterally, and to product, engineering, and design teams.
  • Establish shared priorities, trade-offs, and the why behind decisions to enable rapid progress.
  • Own delivery cadence with close involvement in execution, ensuring quality and impact across ships.
  • Partner with Engineering and Architecture to modernize platforms, improve scalability, and accelerate innovation.
Alkami Technology logo

Alkami Technology

Alkami is the digital sales and service platform provider for U.S. banks and credit unions. Our unified Platform integrates onboarding, digital banking, and data and marketing—each solution can stand alone, but together they deliver more—to help institutions onboard, engage, and grow relationships. As the future shifts toward Anticipatory Banking, we help data-informed bankers meet the moment with technology that drives action. Alkami has been certified by J.D. Power in 2024 and 2025 for providing “An Outstanding Mobile Banking Platform Experience.J.D. Power 2025 Mobile App Platform Certification ProgramSM recognition is based on successful completion of an audit and exceeding a customer experience benchmark through a survey of recent servicing interactions. For more information, visit jdpower.com/awards.

Founded in 2009
Plano, Texas, USA
1.1K employees (54 in marketing)