robert

Director of Paid Media

Palm Springs, CA (Remote)

$158K/yr – $200K/yrDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive the paid media function as a Director, aligning strategy, budgeting, and execution to marketing and sales goals.

  • Own end-to-end paid media strategy and cross-platform campaigns (Google Ads, Facebook, LinkedIn, programmatic).
  • Strong leadership: managing sizable budgets and cross-functional teams.
  • Standout: Data-driven optimization and team development to improve ROI.

Job Description

Responsibilities

  • Develop and implement paid media strategies to achieve company marketing and sales goals.
  • Oversee the planning, execution, and optimization of campaigns across platforms such as Google Ads, Facebook, LinkedIn, and programmatic channels.
  • Manage paid media budgets and ensure efficient allocation of resources for maximum ROI.
  • Collaborate with creative and content teams to develop compelling ad creatives and messaging.
  • Analyze campaign performance data, generate reports, and make data-driven recommendations to improve results.
  • Lead, mentor, and develop the paid media team to foster growth and ensure high performance.
  • Stay current with the latest trends, tools, and best practices in digital advertising.

robert

YouEvent makes your wildest dreams come true. Our eco-responsible vision will make your event a unique experience: Gaming, teambulding trade fair, fair, wedding, brand launch, workshop ... we make all kinds of dreams come true.

Founded in 2020
London, England, GBR
172 employees (5 in marketing)

Headcount Trend

Current headcount: ~172