Paid Media Strategist

San Diego, CA (Hybrid)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 16 hrs ago

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Job Summary

Own the growth strategy for 5–8 clients, lead strategic relationships, and drive cross‑team performance with paid media and continuous improvement.

3+ years managing Google Ads
Lead B2B lead generation strategy
Communicate insights to clients and stakeholders

Job Description

Responsibilities

Growth Strategy
Develop acquisition strategies that align with pipeline and revenue goals.
Identify new opportunities, challenge assumptions, and continually improve account performance.
Client Leadership
Become the primary strategic partner for 5–8 clients.
Lead meetings, communicate insights clearly, and build long-term trusted relationships.
Performance
Work closely with our Paid Media Specialists to ensure campaigns are executed to a high standard.
Jump into accounts when needed to troubleshoot, QA, or solve complex problems.
Continuous Improvement

Requirements

3+ years managing Google Ads campaigns
Experience leading strategy for B2B lead generation campaigns
Strong communication and presentation skills
Analytical mindset with the ability to turn data into decisions
Experience managing multiple clients or business stakeholders

Preferred

LinkedIn Ads, Meta Ads, Reddit Ads, Programmatic Ads or equivalent
Agency experience
B2B SaaS or technology experience
Experience with tracking, analytics, or conversion optimization

Benefits

401(k) with 4% company match
Subsidized health, dental, and vision premiums
Unlimited PTO
Life insurance
Subsidized on-site parking
On-site gym
Hybrid schedule (3-4 days in our San Diego office)

Upgrow

We are an ROI-driven digital marketing agency, focused on results to help brands reimagine how they reach, message and engage through a data-based approach and with efficiency-boosting technology at the core.If you want acquisition marketing, pure and simple, we should talk. We offer SEO, SEM, social media marketing, web design, email marketing and lead generation. Complete end-to-end online growth solutions.Upgrow works with brands to create a highly customized conversion-optimized web design and complete digital marketing solutions. We focus on data-driven acquisition marketing channels that generate measurable results for our clients. Through use of marketing technology and deep experience we are able to scale up quickly, aggressively test and optimize, and identify new opportunities for growth with a complete understanding of digital marketing.

Founded in 2017

San Francisco, California, USA

24 employees (12 in marketing)

www.upgrow.io