Director, Measurement & Analytics

Responsibilities

• Lead and contribute to the delivery of client projects and engagements, ensuring high-quality outputs and actionable insights and recommendations that align with client objectives
• Plan, develop and implement analytical frameworks, measurement strategies, and reporting solutions within Business Intelligence tools to support clients' business goals
• Provide strategy recommendations, statistical modelling and analytics, test and learn frameworks, and convert insights into actions in collaboration with other team members
• Collaborate with senior executives and a wide variety of internal and external stakeholders to identify business challenges and strategic opportunities where analytics can provide value spanning from web and merchandising analytics, media performance, customer lifetime value, and pricing and promotion optimization
• Participate in responding to clients’ requests for proposal and presenting Commerce Intelligence capabilities
• Lead, grow, and develop an analytics team and mentor broader team members providing training, guidance, and fostering a collaborative culture of analytical excellence
• Stay informed about industry best practices, trends, and emerging technologies and contribute to the evolution of the team’s analytical approaches and continuous improvement of processes
• Assist in executing the strategic vision for the Measurement & Analytics consulting practice, including supporting service offerings, methodologies, thought leadership content, and growth initiatives
• Build and maintain strong relationships with client stakeholders, acting as a trusted advisor on commerce and analytics strategies

Requirements

• Strong experience with learning agendas, hypothesis testing, A/B testing, experimental design, and building road maps
• 5-7 years’ experience with direct-to-consumer/ eCommerce business reporting, insights, and analysis
• Strong experience with data manipulation, visualizations and dashboarding with tools such as Google Data Studio, Tableau, PowerBI, and/ or DOMO reporting suites
• Solid understanding of digital advertising, ad servers, and creative tagging; Experience with rich media technologies, real-time bidding, ad exchanges, and 3rd party ad servers such as Google DCM, Atlas, Mediaplex, Mediamind, etc.
• Working knowledge of Google Analytics, Adobe Omniture, Crazy Egg, Moz, or other digital/site analytics[EH1.1]
• Agency or client-side experience
• A self-starter who moves quickly and independently on initiatives without extensive guidance and supervision
• Proactively looks ahead and anticipates business needs and makes necessary pivots. Comfortable with change and evolving circumstances.
• Strong communication and presentation skills as well as able to develop strong relationships with clients and internal stakeholders and manage expectations.
• Creative problem-solving skills and strong attention to detail

Benefits

• We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.