Responsibilities

• - Define and own the enterprise marketing technology strategy and multi-year roadmap, aligned to business priorities, consumer experience goals, and enterprise architecture principles - Responsible for defining and enforcing marketing technology architecture, design, and governance standards across the marketing ecosystem to reduce fragmentation, technical debt, and drive efficiency and innovation - Lead and develop a team of domain experts spanning solution design, platform strategy, and workflow tooling, ensuring clear accountability and cohesion across capabilities - Responsible for the evaluation and prioritization of platform investments, enhancements, and retirements, balancing innovation, risk, cost, and long-term sustainability - Provide executive level guidance on technology tradeoffs, sequencing, and investment decisions to support informed leadership decision-making - Partner with IT, Security, Privacy, and Procurement to ensure marketing technology solutions are secure, compliant, and scalable within enterprise standards - Serve as the escalation point for complex cross-platform, integration, or architectural decisions, resolving conflicts and driving alignment - Ensure marketing technology platforms are interoperable and data-ready, supporting journey orchestration, personalization, and performance measurement - Establish governance mechanisms for vendor strategy, roadmap alignment, and capability evaluation across the marketing technology stack - Partner with Journey Architecture & Enablement and Consumer Data & Trust Operations to ensure technology strategy enables scalable, consent-aware personalization and activation - Embed enablement and adoption considerations into technology decisions so downstream teams can execute effectively without custom or manual work - Monitor emerging technologies and industry trends, recommending measured adoption where they deliver clear business or experience value - Lead and mentor a high-performing team that proactively identifies opportunities solutions for the customer's end-to-end experience, fostering a culture of collaboration, accountability, and innovation within the team. - Fosters a performance-driven work environment, setting clear goals, providing feedback, and supporting ongoing development. - Provide guidance and coaching for team members, guiding them to advance their subject matter expertise and identify future leaders to meet business objectives.

Requirements

• - Education Required Bachelor’s degree in information systems, technology management, marketing, or a related field.
• - Experience Required - 8+ years preferred experience in marketing technology, consumer data, CRM, digital experience or related disciplines - 3+ years of experience managing others required. - Has demonstrated knowledge and experience with marketing operations planning and execution
• - Knowledge, Skills & Abilities Required - Enterprise level understanding of marketing technology ecosystems (e.g., CRM, CDP, CMP, marketing automation, digital engagement platforms) - Strong technical acumen with the ability to translate business needs into scalable systems, standards, and frameworks - Experience operating in regulated environments with an understanding of privacy, consent, and governance principles - Proven ability to lead through influence and collaborate across IT, Security, Privacy, and business stakeholders - Strategic thinking with the ability to balance innovation, risk, scalability, and operational readiness - Strong analytical and problem-solving skills to assess tradeoffs and guide informed decision-making - Excellent verbal and written communication skills, including the ability to communicate complex concepts to executive and non-technical audiences - Highly collaborative, adaptable, and comfortable operating in complex, matrixed organizations

Preferred

• - Preferred Education: Preferred education: Master’s degree or equivalent in a relevant field or industry.

Benefits

• - Benefits And More - Paid Time Off programs - Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability - Flexible Spending Accounts for eligible health care and dependent care expenses - Family benefits such as adoption assistance and paid parental leave - Defined contribution retirement plans with employer match and other financial wellness programs - Educational Assistance Program Note: Eligibility for programs listed above may depend on your FTE or status (e.g., full-time, part-time, per diem, temporary, etc.); please ask a Recruiter for more information during an interview.