Responsibilities

• Translate business goals into marketing strategy (sales, distribution, growth)
• Define priorities across campaigns, channels, and initiatives
• Identify opportunities (new markets, audiences)
• Ensure all marketing work ties back to clear objectives
• Understand and evolve brand voice, tone, and positioning, ensuring consistency across product, channel, and delivery methods
• Be the point of connection for product, channel, content, digital, and distribution
• Create shared priorities and visibility across initiatives, ensuring the absense of silos
• Facilitate planning sessions and alignment meetings
• Lead high-inpact, cross-functional initiatives, including product & index rollouts, brand campaigns, and major content programs
• Ensure projects stay aligned to strategy, maintain quality/consistency, and deliver business impact

Requirements

• 8+ years of related professional experience with a mix of strategy, brand, and campaign execution
• Demonstrated experience working across multiple marketing functions
• Proven ability to translate business objectives into actionable marketing strategies
• Ability to think at both enterprise and campaign level
• Demonstrated ability to influence without direct authority
• Strong stakeholder management and alignment skills
• Ability to leave cross-functional projects from concept through execution
• Exceptional interpersonal, writing, and speaking skills
• Comfort operating at a 30,000 foot view as well as down in the details
• Experience managing multiple priorities and deadlines in a fast-paced environment

Benefits

• Full Benefits Package Available
• Long-Term Incentive Plan