Director of Marketing – Satellite Data & Missions

Carlsbad, CA (Remote)

$150K/yr – $200K/yrDirector/Executive8+ years expFull time

Posted 4 hrs ago

Job Summary

Own and drive Hydrosat's marketing agenda for the Satellite Data & Missions business, leading strategy, GTM, product positioning, and cross-functional enablement across Sales, Product, and Engineering.

  • Set marketing priorities, budgets, and success metrics aligned to growth goals
  • Lead go-to-market planning and messaging for satellite data products
  • Collaborate with Sales, Product, and Engineering to develop enablement materials and case studies

Job Description

Responsibilities

  • Marketing Leadership: Take full ownership of marketing priorities, budgets, and performance metrics, proactively identifying opportunities, setting priorities, and driving initiatives from strategy through execution. Operate with a high degree of autonomy and accountability while helping build and scale the marketing function.
  • Marketing Strategy: Develop and execute the marketing strategy for Hydrosat’s Satellite Data & Missions business, aligned with commercial objectives and growth priorities.
  • Go-to-Market Execution: Lead go-to-market planning for satellite data products, mission capabilities, and new market opportunities across commercial, government, and institutional sectors.
  • Product Positioning: Translate complex satellite technologies and data capabilities into compelling value propositions, messaging, and customer-focused marketing materials.
  • Commercial Enablement: Partner closely with Sales, Business Development, Product, and Engineering to develop sales presentations, proposals, case studies, and other materials supporting customer acquisition and business growth.
  • Market Intelligence: Monitor market trends, customer needs, and competitive developments to identify opportunities and strengthen Hydrosat’s market positioning.
  • Brand & Communications: Drive awareness and visibility through targeted campaigns, thought leadership, industry events, and strategic communications, in collaboration with the broader marketing team.
  • Stakeholder Collaboration: Build trusted relationships with Sales, Business Development, Product, Engineering, and other stakeholders. Proactively drive alignment across teams, navigate competing priorities, and ensure marketing initiatives effectively support business objectives.

Requirements

  • Bachelor’s degree in Marketing, Business, Engineering, or a related field.
  • 8+ years of experience in B2B marketing , ideally including product marketing, solutions marketing, or go-to-market strategy.
  • Experience marketing complex technical products or solutions, preferably within the space, satellite, Earth observation, geospatial intelligence, aerospace, or defense technology sectors.
  • Proven track record of independently leading marketing initiatives and delivering measurable business impact, including customer engagement, pipeline development, sales effectiveness, or market expansion.
  • Demonstrated success developing and executing marketing strategies for complex technical products, solutions, or services.
  • Strong understanding of B2B sales cycles and experience supporting commercial growth through effective marketing and sales enablement.
  • Ability to translate complex technical concepts into clear, compelling messaging for technical and non-technical audiences.
  • Experience collaborating with Sales, Business Development, Product, and Engineering teams.
  • Excellent communication, stakeholder management, and organizational skills, with the ability to influence senior leadership.
  • Strategic mindset combined with a proactive, entrepreneurial, and hands-on approach suited to a fast-growing company.

Preferred

  • Experience with government, defense, or institutional space markets, satellite data commercialization, or building marketing capabilities within a scale-up environment would be a strong advantage.

Benefits

  • Employee stock options
  • Health insurance: Medical, Vision, Dental - Hydrosat covers 100% of employee premiums, 50% for dependents
  • Mental Health Support
  • Claims Concierge Service
  • 401(k) with 100% match up to 4%, vested from day one
  • Flexible, unlimited PTO
  • 16 paid company holidays
  • Maternity, Paternity & Parental Leave - up to 12 weeks fully paid
  • Mental health support, including free therapy sessions
  • Commuter and cell phone stipends
Hydrosat logo

Hydrosat

5.0 Glassdoor

Hydrosat uses thermal satellite data and AI to address society's most urgent challenges. We provide geospatial intelligence for food production, security, and natural resource management.

Founded in 2017
Earth, Texas, USA
69 employees (6 in marketing)
100% recommend to a friend

Salaries

Posted range

$150K/yr – $200K/yr

Taken straight from the job posting.

The middle of this range ($175K) is 46% above the median base salary for Marketing Director roles in the United States ($120K).

Marketing Director median pay in the United States

$120K/yr

Most pay falls between $90K and $153K. Based on 320 salaries.

See all Hydrosat salaries

Marketing Team

Marketing Team Size
3 (4% of company)
Median Career Experience
4 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$35.6M
Last Raise
Series Unknown, 9 months ago

Traffic Signals

Monthly Visitors
8.1K
Traffic Source Mix
Search
17.2%
Direct
74.4%
Referral
3.9%
Social
4%
Paid
0.5%

Headcount Trend

Current headcount: ~69
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Director of Marketing – Satellite Data & Missions

Hydrosat · Carlsbad, CA · Remote