Director, Marketing Planning and Strategy - Walmart Connect International  

Hoboken, NJ (On-site)

$132K/yr – $264K/yrDirector/ExecutiveFull time

Posted 1 day ago

Job Summary

Own the international Walmart Connect marketing narrative and lead cross-market strategy, messaging, events, and enablement, coordinating with U.S. teams and local market leaders to scale initiatives.

  • Own strategic marketing narrative for Walmart Connect International and define market-specific positioning.
  • Lead messaging frameworks, executive communications, and cross-market alignment with U.S. planning.
  • Drive international events, partnerships, and scalable enablement across markets.

Job Description

Responsibilities

  • Serve as the primary marketing partner to Walmart Connect Marketing leaders across Canada, Mexico and Chile.
  • Develop deep understanding of each market's business strategy, commercial priorities, advertiser needs and competitive landscape.
  • Represent international market priorities within U.S. Walmart Connect Marketing planning, ensuring global initiatives reflect regional business needs.
  • Identify opportunities to scale successful ideas, campaigns and innovations across markets.
  • Build stronger collaboration between international markets and the U.S. marketing organization.
  • Support expansion into future Walmart Connect international markets as the business grows.
  • Own the strategic marketing narrative for Walmart Connect International.
  • Develop market-specific positioning that aligns with the global Walmart Connect brand while reflecting local customer needs.
  • Partner with country marketing leaders to define annual messaging priorities.
  • Develop messaging frameworks, value propositions and positioning guides for each market based on the global value proposition

Requirements

  • 8–10+ years of experience in integrated marketing, B2B marketing, content strategy, events, communications or brand marketing.
  • Experience leading cross-functional marketing initiatives across multiple stakeholders and geographies.
  • Strong executive writing, storytelling and presentation development skills.
  • Experience developing strategic positioning and executive narratives.
  • Proven ability to influence without direct authority across matrixed organizations.
  • Strong program management and organizational leadership skills.
  • Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years'experience in marketing or related field.
  • 1 year's supervisory experience or experience leading cross-functional projects.

Preferred

  • Leading cross-functional projects, Marketing, Supervisory
  • Masters: Business Administration
  • Spanish language proficiency preferred
  • International or global marketing experience
  • Experience supporting multiple countries or regions
  • Retail media, advertising, commerce media or technology experience

Benefits

  • Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
  • You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
  • For information about PTO, see https://one.walmart.com/notices .
  • Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
  • Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
  • For information about benefits and eligibility, see One.Walmart.
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Walmart

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Sixty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world’s biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we’re reinventing the shopping experience and our associates are at the heart of it. When you join our Walmart family of brands, you’ll play a crucial role in shaping the future of retail, improving millions of lives around the world. We are ecstatic to have been named a Great Place to Work® Certified May 2023 – May 2024, Disability: IN 2023 Best Places to Work, and Fast Company 100 Best Workplaces for Innovators 2023. This is that place where your passions meet purpose. Join our family and build a career you’re proud of.

Founded in 1962
Bentonville, Arkansas, US
530K employees (30,620 in marketing)
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Salaries

Posted range

$132K/yr – $264K/yr

Taken straight from the job posting.

See all Walmart salaries

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