Responsibilities

• Build the marketing operations function from the ground up to support pre-launch and launch activities
• Develop standardized workflows for campaign planning, review, approval, execution, and measurement
• Ensure seamless integration and utilization of marketing technologies and CRM systems to drive marketing performance
• Support process audits and compliance discussions to help drive and measure policy adherence and compliance standards
• Oversee print content lifecycle including implementation of fulfillment systems, creation of process documentation, development of training materials
• Establish annual marketing calendars and integrated launch execution plans.
• Ensure flawless execution of all commercial promotional materials.
• Lead the implementation and operation of Bicara’s promotional review process in partnership with Medical, Legal, Regulatory, and Compliance stakeholders.
• Serve as the operational lead and chair/facilitator of the Promotional Medical Review Committee (PMRC).
• Lead development, alignment, and implementation of MLR/PMRC SOPs, governance, workflows, roles and responsibilities, escalation pathways, and operating procedures.

Requirements

• Bachelor’s degree in a relevant discipline
• 8+ years of experience in commercial biopharma or biotechnology with 4+ marketing operations, commercial operations, or launch management
• Experience supporting at least one oncology product launch preferred
• Strong understanding or promotional review processes (MLR/PMRC)
• Experience managing agencies and external vendors
• Experience with commercial organization build, including developing and establishing infrastructure and processes
• Experience with promotional compliance, governance and risk management cross multiple grands or therapeutic areas
• Strong understanding of cross-functional interdependencies and integrated commercial systems
• Strong communication and cross-functional leadership skills
• Cultural fit and alignment with Bicara’s Values of Powered by People for Patients, Adaptive Momentum and Candor that Elevates