Responsibilities

• Develop and implement the global product strategy for a variety of Anime targeted brands in various categories.
• Develop and oversee the implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
• Partner with cross-functional teams to ensure all product development time lines are adhered to, all details are properly executed, and that all parties are informed of relevant information where required
• Work closely with the company’s Sales team, enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
• Own the P&L including management of pricing, costing, profitability analysis, and SKU management
• Undertake continuous analysis of competitive environment and consumer trends, looking for new opportunities to grow the business
• Guide cross-functional teams throughout the product development process to ensure brand vision is achieved

Requirements

• 6+ years experience in product development and marketing within a consumer products organization
• BA in marketing or related field required
• Affinity for Anime, pop culture and a desire to bring properties to life for fans of all ages
• Strong interpersonal, communication, and presentation skills with experience presenting to all levels of management both within the organization and to external partners
• Resourceful: able to self-start and get things accomplished with minimal oversight
• Work effectively within a team environment
• Highly organized and able to multitask
• Have a positive, “can do” attitude
• Proven track record of success in senior marketing roles
• Ideally, have experience in the toy industry or working in an industry that markets kids and distributes to mass merchandisers globally.

Preferred

• Ideally, have experience in the toy industry or working in an industry that markets kids and distributes to mass merchandisers globally.

Benefits

• Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
• Savings: 401K matching, pre-tax spending accounts, and employee discount programs