Director of Marketing

Springfield, PA (On-site)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Own global B2B marketing strategy and brand leadership with executive-backed growth programs, data-driven discipline, and revenue-impact campaigns across digital, content, and demand channels.

  • Growth and brand ownership: shape integrated campaigns for executive audiences and market leadership.
  • Executive partnership: translate market insights into actionable growth plans and ROI metrics with the C-suite.
  • Marketing organization: lead a high-performing team and establish dashboards and analytics to optimize ROI.

Job Description

Responsibilities

  • Lead global marketing strategy and execution, aligning brand positioning, digital engagement, and demand generation to advance enterprise growth objectives and market leadership.
  • Partner strategically with the C-team and executive team, shaping business direction through incisive market intelligence, customer insights, and growth-focused recommendations.
  • Drive marketing-led growth and revenue impact, orchestrating integrated campaigns that expand reach, strengthen the pipeline, and deliver measurable business outcomes.
  • Elevate and evolve Gap International’s brand narrative, amplifying its distinct value and deepening resonance with CEOs, C-suites, and other executive decision-makers.
  • Design and implement sophisticated digital, content, and thought leadership strategies that expand the firm’s visibility, influence, and engagement across global markets.
  • Establish a data-driven marketing discipline, leveraging analytics, performance dashboards, and insights to guide strategic decisions and optimize marketing ROI.
  • Champion client engagement and advocacy, activating success stories and relationships that reinforce loyalty, trust, and long-term partnership.
  • Lead, develop, and inspire a high-performing marketing organization, cultivating a culture of creativity, agility, and purpose-driven excellence.

Requirements

  • Bachelor’s or Master’s degree in Marketing, Communications, or related field.
  • 10+ years of experience leading marketing strategy and execution in B2B or professional services environments.
  • Proven success in building integrated marketing programs that drive brand visibility and revenue growth.
  • Expertise in brand positioning, demand generation, digital marketing, and analytics.
  • Strong executive presence and experience partnering with senior leadership.
  • Strategic thinker with an ability to translate vision into actionable plans.
  • Ability to live in or relocate to the Philadelphia metropolitan area to work on-site.

Benefits

  • High impact and visibility within a purpose-driven organization.
  • Professional growth and leadership opportunities in a collaborative culture.
  • Competitive compensation and benefits.
  • Inclusive, dynamic, and innovative environment.
Gap International logo

Gap International

Gap International is a global performance consulting company with over 40 years of experience partnering with executives and their organizations to deliver extraordinary business results in an ever-evolving world.Headquartered in Philadelphia, Gap International has worked with over 50,000 executives across 1,500 organizations in 68 countries. We bring deep experience across sectors—from manufacturing, retail, energy, pharmaceuticals, financial services and more.While most companies face a 70% failure rate in major initiatives, Gap International empowers organizations to achieve superior performance—outcomes that defy the odds and redefine what’s possible. Through a proprietary methodology rooted in the profound connection between mindset and performance, we help clients align leadership, shift entrenched thinking, and catalyze enterprise-wide transformation.Real-world examples from Fortune 500 clients include:· Increasing manufacturing output by 40%—without adding production lines· Boosting on-time delivery from 45% to 80%· Growing operating profit from 4% to 25% over six years· Generating 28% revenue growth in a single yearWe engage deeply with individuals, teams, and entire organizations to challenge past-based assumptions, break through limiting paradigms, and unlock extraordinary thinking.With 90% of our clients returning, the impact is not only powerful—it’s enduring.

Founded in 1978
Springfield, Pennsylvania, USA
273 employees (31 in marketing)

Traffic Signals

Monthly Visitors
3.1K
Traffic Source Mix
Search
29.1%
Direct
47.1%
Referral
7%
Social
15%
Paid
1.5%

Headcount Trend

Current headcount: ~272

Marketing Team

Marketing Team Size
24 (9% of company)