Director, Marketing & Account Strategy

Responsibilities

• Develop partner-specific marketing strategies and integrated platforms spanning digital, print, social, custom and native content, customized experiences, and data-driven direct marketing campaigns.
• Translate strategic and creative concepts into compelling proposals, presentations, sell sheets, and other materials that clearly communicate the value of Hearst’s solutions.
• Leverage client, category, industry, audience, and marketplace insights to uncover opportunities and inform thoughtful, differentiated marketing recommendations.
• Partner with stakeholders across Hearst brands and the broader organization to lead marketing initiatives for clients, prospects, and internal audiences.
• Guide sold programs through a thoughtful handoff to post-sale teams, providing the context and materials needed to deliver against the strategy and meet or exceed client expectations.
• Champion high standards across strategy, writing, design, and execution, ensuring marketing work reflects the quality and integrity of Hearst’s brands.
• Serve as a strategic leader within the group by monitoring client needs, industry trends, competitive positioning, and emerging best practices and translating those insights into opportunities.
• Cultivate relationships with third-party organizations and vendors that can expand and strengthen Hearst’s integrated marketing capabilities.

Requirements

• 5+ years of related experience in marketing, account strategy, branded content, media, advertising, or a related field, with experience spanning both strategic development and execution.
• Demonstrated ability to develop compelling integrated marketing programs across multiple channels and translate ideas into clear, persuasive narratives.
• Strong analytical, problem-solving, and strategic-thinking skills, with the resourcefulness to turn client and market insights into actionable solutions.
• Excellent writing, communication, and presentation skills, including strong copywriting abilities and confidence influencing and presenting to senior stakeholders.
• Ability to manage multiple priorities, navigate change, and collaborate effectively in a fast-paced, team-oriented environment.
• A proactive, solutions-oriented approach with the curiosity, drive, and follow-through to move ideas from concept to completion.
• Proficiency in Microsoft Office and Keynote; understanding of or interest in editorial products and the youth and wellness industries is a plus.
• This role is based in New York City and requires working from the office four days per week.

Preferred

• understanding of or interest in editorial products and the youth and wellness industries is a plus.

Benefits

• Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
• Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
• Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
• Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
• Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
• Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.