Director, Growth Marketing

USA (On-site)

Salary Not AvailableDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-channel demand-gen orchestration for a B2B SaaS growth machine, translating intent and industry needs into aligned, multi-channel campaigns that move pipeline and improve key conversion metrics.

  • Integrated Campaign Orchestration: Translate positioning into offers, landing paths, and activation plans across paid, organic, lifecycle, and web.
  • Intent-Based Targeting: Embed intent data and trigger-based messaging to prioritize accounts and tailor plays by vertical.
  • Performance Management: Regularly review pipeline metrics and optimize campaigns to maximize cost-per-opportunity and overall ROI.

Job Description

Responsibilities

  • Integrated Campaign Orchestra
  • tionDevelop and launch integrated campaigns by vertical and use c
  • ase.Translate positioning into offers, landing paths, and multi-channel activation pl
  • ans.Ensure alignment across paid, organic, lifecycle, and web optimization functi

Requirements

  • Approximately 10 years of B2B SaaS marketing exp erience.
  • Proven success running integrated campaigns in sales-led acquisition environments.
  • Fluency in intent-based targeting, personalization, trigger-based messaging, and predictive analytics.
  • Deep expertise in SEO, paid acquisition, website optimization, and modern demand generation.

Preferred

  • Startup or high-growth environment experience.
  • Experience at companies with $150M+ revenue.
  • Experience supporting global campaign execution.
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Founded in 2020
Dallas, Texas, USA
991 employees (66 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
199.8K
Monthly Google Ads Budget
$129.7K
Traffic Source Mix
Search
35.5%
Direct
46%
Referral
14.6%
Social
2.2%
Paid
1.6%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
34 (3% of company)
Median Career Experience
14 years
Median Tenure
1.6 years

Funding

Total Funding
$810M
Last Raise
$250M
Secondary Market, 6 months ago

Funding History

  • Sep 2025
    Secondary Market
  • Mar 2025
    Series E • $250M
  • Dec 2024
    Series D

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