Director of Growth and Marketing

Honolulu, HI (On-site)

$75K/yr – $85K/yrDirector/ExecutiveFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own and drive multi-channel enrollment growth through strategic planning, digital campaigns, automation, and content governance, while optimizing ROI and partner opportunities.

  • Own multi-channel enrollment strategy and execution
  • Lead marketing automation and CRM improvements
  • Collaborate with creative vendors and leadership to raise Hawaii Medical College profile

Job Description

Responsibilities

  • Growth Strategy
  • - Develop and execute annual enrollment marketing plans
  • - Increase qualified inquiries and student starts
  • - Improve marketing return on investment
  • - Identify new enrollment channels and partnership opportunities
  • Marketing & Advertising
  • - Manage Google Ads and paid digital campaigns
  • - Improve SEO and website performance
  • - Coordinate social media strategy
  • - Develop email and SMS marketing campaigns

Requirements

  • Digital marketing
  • Marketing automation
  • CRM platforms
  • HighLevel (preferred)
  • Google Ads
  • Google Analytics
  • SEO
  • Email marketing
  • SMS marketing
  • AI tools including ChatGPT and other automation platforms

Benefits

  • Dental insurance
  • Paid time off

Marketing Team

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