Director, Global VELYS Downstream Marketing – Spine (Global Markets)

Palm Beach Gardens, FL (Remote)

$150K/yr – $259K/yrDirector/Executive8+ years expFull time

Posted 8 days ago

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Job Summary

Own and drive global VELYS Spine downstream marketing, leading NPI execution, international expansion, and commercialization across priority markets, while coordinating cross-functional teams to hit revenue targets and build capability in Global Growth Marketing.

  • Lead global downstream marketing and NPI execution
  • Align forecasting, pricing, and omnichannel campaigns across regions
  • Partner with international markets and cross-functional teams to deliver growth and talent development

Job Description

Responsibilities

  • Lead global downstream marketing activities for the VELYS Spine, including NPI execution, international expansion, and alignment to overall business performance objectives.
  • Drive commercialization strategy and execution, inclusive of forecasting alignment, pricing frameworks, and integration omnichannel campaigns.
  • Serve as the primary global liaison to regional markets, enabling successful product launches and commercialization across priority international markets, with a focus on G10 markets, in partnership with International marketing and business leaders.
  • Support achievement of global revenue and performance targets, including meaningful contribution from priority G10 markets, ensuring alignment to inventory, demand planning, and financial objectives.
  • Contribute to organizational effectiveness by supporting talent development and capability building within Global Growth Marketing (GGM) team.
  • Directs managers and/or senior individual contributors in a matrixed environment, with accountability for talent development through ongoing coaching, feedback, and career planning.
  • Develops, analyzes, and advances key objectives aligned to the vision and strategy of VELYS Spine and GGM, partnering cross-functionally (e.g., finance, medical, R&D, sales, and global/regional teams) to effectively shape and execute brand plan.
  • Builds and sustains mutually beneficial relationships with key customers to understand business needs and translate insights into actionable growth opportunities.
  • Communicates VELYS Spine strategies and initiatives across teams and represents VELYS Spine on core cross-functional teams.
  • Partners across functions to help establish and implement processes and ways of working that enable effective execution of digital strategies and campaigns.

Requirements

  • A minimum of a BA/BS degree or equivalent is required; Business/Marketing/Finance degree preferred.
  • MBA preferred.
  • A minimum of 8+ years experience in healthcare / medical device marketing, sales, finance, or other commercial experience is required.
  • Spine robotic experience preferred.
  • Strong financial acumen — ability to build and explain ROI models, capital budgets, and financing impacts.
  • Strong Supply Chain acumen – ability to manage demand signals, inventory, and field service engineering teams
  • Proven program and change management skills — able to design and run onboarding/adoption programs and govern handoffs across teams.
  • Demonstrated leadership including the ability to lead and manage through change is required.
  • Strong customer engagement and management skills required
  • Strong talent development identification and management preferred

Benefits

  • Vacation –120 hours per calendar year
  • Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
  • Holiday pay, including Floating Holidays –13 days per calendar year
  • Work, Personal and Family Time - up to 40 hours per calendar year
  • Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
  • Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
  • Caregiver Leave – 80 hours in a 52-week rolling period10 days
  • Volunteer Leave – 32 hours per calendar year
  • Military Spouse Time-Off – 80 hours per calendar year
  • For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits
Johnson & Johnson MedTech logo

Johnson & Johnson MedTech

At Johnson & Johnson MedTech, we are working to solve the world’s most pressing healthcare challenges through innovations at the intersection of biology and technology. With deep expertise in surgery, orthopaedics, cardiovascular, and vision, we design healthcare solutions that are smarter, less invasive and more personalized. We are developing the next generation of med tech solutions to tackle the most pervasive and complex health challenges for people around the world.

New Brunswick, New Jersey, USA
37K employees (1,543 in marketing)

Traffic Signals

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263.2K
Monthly Google Ads Budget
$48.7K
Traffic Source Mix
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64.5%
Direct
27.3%
Referral
6.2%
Social
1.2%
Paid
0.8%

Headcount Trend

Current headcount: ~36.7K

Marketing Team

Marketing Team Size
1,317 (4% of company)
Marketing Roles Posted (Last 30 Days)
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