Director, Global CRM and Content Capabilities (DAM, Metadata, Content Intelligence and CRM)

Responsibilities

• Information Architecture & Digital Asset Management Leadership, Execution & Platform Ownership: - Build, lead, and evolve a high-performing team of DAM librarians, metadata specialists, and information management professionals responsible for the stewardship of enterprise content assets.
• - Establish best-in-class practices for cataloging, indexing, taxonomy management, metadata governance, archival strategies, and knowledge organization.
• - Serve as the organization's thought leader in information architecture, librarianship, metadata science, and digital knowledge management, driving content discoverability, reuse, AI readiness, and enterprise content value.
• - Oversee migrations/bulk uploads and ongoing asset health, asset lifecycle management including ingestion, curation, archival, de-duplication, metadata completeness, and quality controls.
• - Ensure proper rights and usage metadata is captured and enforced across all assets.
• - Own the end-to-end lifecycle of DAM platform, from initial implementation and configuration through ongoing support and enhancement.
• - Serve as business product owner for DAM, managing roadmaps, backlogs, releases, and vendor relationships (e.g. Adobe, Veeva, system integrators).
• - Monitor DAM adoption, performance, usage analytics, and business impact metrics to continuously improve platform value and user engagement.
• Taxonomy, Metadata & Tagging Governance - Define and govern enterprise taxonomy frameworks, including controlled vocabularies aligned to channels, audiences, claims, and customer journeys.
• - Ensure consistent metadata capture at asset and component levels to support discoverability, reuse, and compliance.

Requirements

• Bachelor's Degree in Computer Science, Engineering, Marketing Operations, Operations research
• 8+ years of experience in content operations, DAM, marketing operations, or digital asset governance
• Deep working knowledge in CRM platforms (e.g., Salesforce), DAM (Adobe, Veeva Vault) and asset lifecycle management
• Proven experience designing and governing taxonomy, metadata frameworks, and tagging standards
• Strong understanding of content creation, approval, and distribution workflows in regulated environments
• Experience enabling content measurement through metadata, tagging, and analytics integration
• Experience with: Content technologies (Adobe, Veeva, Figma, etc.) & Marketing analytics, content performance measurement, and data-driven decision-making
• Ability to connect content structure (taxonomy/metadata) to business outcomes (performance, cost, speed)
• Analytical mindset with ability to define KPIs and translate data into actionable insights
• Familiarity with omnichannel marketing ecosystems and content activation

Preferred

• CRM, Information Management, Knowledge Management, Information Architecture, Digital Curation, or related field preferred.
• Experience leading DAM librarians, CRM specialists metadata specialists, information architects, or knowledge management professionals.
• Experience designing enterprise taxonomy, ontology, knowledge graph, or semantic metadata frameworks.
• Experience supporting AI-enabled content ecosystems, intelligent search, or content intelligence platforms.
• Deep marketing experience in pharmaceutical, biotech, or regulated industries — including brand launches, lifecycle campaigns, and omnichannel content activation.
• Familiarity with agile product delivery, vendor management, and enterprise technology governance.

Benefits

• Subject to the terms of their respective plans, employees and/or eligible dependents are eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance. Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)). This position is eligible to participate in the Company’s long-term incentive program. Subject to the terms of their respective policies and date of hire, Employees are eligible for the following time off benefits: Vacation –120 hours per calendar year Sick time - 40 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year Holiday pay, including Floating Holidays –13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child Condolence Leave – 30 days for an immediate family member: 5 days for an extended family member Caregiver Leave – 10 days Volunteer Leave – 4 days Military Spouse Time-Off – 80 hours