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Director, GEO & SEO (Digital Activation) - Build a GEO Practice

New York City, NY (Hybrid)

$90K/yr – $215K/yrDirector/ExecutiveFull time

Posted 19 hrs ago

Job Summary

Lead GEO strategy and client engagements across a portfolio, translating insights into repeatable playbooks and partnering with account teams to shape opportunities, scopes, and test-and-learn programs.

Job Description

Responsibilities

  • Be the GEO expert for the portfolio
  • Learn each client's business, industry, and goals, and define the role GEO can play in supporting them.
  • Stay current on generative AI-powered search, including key players, vendors, tools, and technology, and share what you learn with the team.
  • Educate and enable account teams
  • Explain GEO capabilities, use cases, and potential value to account teams.
  • Help teams spot opportunities and shape GEO ideas for client conversations.
  • Join client conversations as needed to explain GEO and explore needs.
  • Shape recommendations and grow the work
  • Run ad hoc analyses to assess SEO/GEO performance or potential, and turn the results into clear recommendations.
  • Present strategies to clients and internal stakeholders, from analysts to C-level executives.

Requirements

  • Substantial digital marketing experience with an emphasis on SEO and GEO.
  • Experience leading SEO/GEO engagements for enterprise clients, ideally Fortune 500, across a portfolio.
  • A track record of moving client partnerships forward, delivering results, and creating new business opportunities.
  • A strong understanding of the changing search industry, including key players, vendors, and technology.
  • Skill at translating detailed search topics into clear takeaways for any audience, in writing, in conversation, and in well-built PowerPoint decks.
  • Independence in solving problems, comfort working across teams, and the organization to juggle several projects at once.

Preferred

  • Experience with LLM visibility monitoring tools and partners, such as Bluefish or Profound.
  • Previous agency experience.
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OMD

3.6 Glassdoor

OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries.At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2025 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.

Founded in 1996
New York, New York, USA
4.2K employees (1,415 in marketing)
www.omd.com
67% recommend to a friend
82% CEO approval

Salaries

Posted range

$90K/yr – $215K/yr

Taken straight from the job posting.

The middle of this range ($153K) is 17% above the median base salary for SEO Director roles in the United States ($130K).

SEO Director median pay in the United States

$130K/yr

Most pay falls between $120K and $143K. Based on 28 salaries.

See all SEO Director salariesSee more SEO Director jobs
See all OMD salaries

Marketing Team

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1,318 (31% of company)
Marketing Roles Posted (Last 30 Days)
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Social
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Paid
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Headcount Trend

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