Director of Digital Marketing

Los Angeles, CA (Hybrid)

$95K/yr – $120K/yrDirector/Executive4+ years expFull time

Posted 18 hrs ago

Job Summary

Own end-to-end label and artist client relationships, plan and optimize campaigns across paid media, creators and clipping for streaming, vinyl, merch and tours, and lead creative direction while growing accounts and contributing to artist development.

  • Manage client relationships and campaign strategy
  • Drive growth with new business and A&R contributions

Job Description

Responsibilities

  • Own a book of label and artist clients end to end: pitching, reporting, extensions and renewals
  • Plan campaigns across paid media (Meta, TikTok), creators and clipping for streaming, vinyl, merch and tour
  • Read campaign data and explain results to clients, including when to stop a campaign
  • Direct creative with our editing team
  • Grow existing accounts and bring in new ones
  • Contribute to A&R and artist development as our label work grows
  • Lead and train our coordinators

Requirements

  • Music native: experience at a label, management company or music marketing agency, or as an artist or producer
  • 4+ years in digital marketing with client-facing ownership
  • Existing relationships with label, management or artist teams
  • Comfortable on the phone with clients every day, and confident pushing back when they're wrong
  • Based in or willing to relocate to Los Angeles

Preferred

  • Hands-on paid social with real budgets
  • Tour, vinyl or D2C campaign experience
  • Experience leading a small team
  • Uses AI tools (Claude, MCP) in daily work

Salaries

Posted range

$95K/yr – $120K/yr

Taken straight from the job posting.

See all Product Labs, LLC salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Director of Digital Marketing

Product Labs, LLC · Los Angeles, CA · Hybrid