Responsibilities

• Plan, execute, and measure integrated B2B marketing campaigns across the Americas.
• Partner with sales and business leaders to translate commercial priorities into effective marketing plans.
• Support account-based marketing (ABM) initiatives, including audience targeting and account engagement.
• Manage digital marketing activities across paid media, SEO/SEM, email, web, and social channels.
• Collaborate with internal teams and agency partners to optimize campaign performance, messaging, and conversion rates.
• Develop and localize content aligned with regional market and customer needs.
• Plan and promote webinars and events, including audience acquisition, follow-up activities, and ROI measurement.
• Manage lead nurture campaigns and use performance data to improve engagement, lead quality, and conversion.
• Gather customer, competitor, and industry insights to identify new marketing opportunities.
• Track campaign performance and communicate results, insights, and recommendations to key stakeholders.

Requirements

• Approximately 5 years of B2B marketing experience.
• Experience independently managing multiple campaigns and priorities.
• Strong background in digital marketing and integrated campaign execution.
• Experience partnering closely with sales teams to support commercial objectives.
• Strong project management and stakeholder management skills.
• Understanding of how marketing contributes to lead generation, pipeline development, and revenue growth.
• Experience with account-based marketing (ABM) initiatives and audience targeting.
• Ability to analyze campaign performance data and optimize marketing activities accordingly.
• Experience developing and localizing content for regional markets.
• Commercially minded, proactive, and comfortable taking ownership from strategy through execution and measurement.

Benefits

• Join a global team where your expertise is valued and your development is supported. We offer a collaborative work environment, opportunities for professional growth, flexible working arrangements where applicable, a competitive salary aligned with the market, and a comprehensive benefits package.