Director, Developer Marketing

San Francisco, CA (On-site)

$210K/yr – $230K/yrDirector/ExecutiveFull time

Posted 2 days ago

Job Summary

Own and grow Redis developer advocacy by building content, engaging communities, and shaping AI-builder signals across events, content, and third-party validation.

  • Lead developer advocacy and act as the human face of Redis in the AI-builder ecosystem.
  • Create guides, demos, and reference implementations to prove the product works for developers and their agents.
  • Engage communities, surface feedback to product, and drive developer sign-ups and sentiment intelligence.

Job Description

Responsibilities

  • Advocacy in the field. In the room with developers: events, hackathons, speaking, workshops. Your advocates are the human face of Redis and a center of gravity for the developer community, the people the AI-builder world gathers around, learns from, and trusts. Credibility you cannot buy.
  • Content engineering. How-to guides, demo apps, reference implementations, and writing on where developers are heading. Proof that the product works, written so a developer (and their agent) can copy, paste, and ship.
  • Community. Active where developers already live: Reddit, Stack Overflow, Discord, Slack. Answer questions, remove friction, surface what you hear to Product, and turn participants into advocates.
  • Agent recommendation. Whether agents reach for Redis by default when a developer builds. This is the signal the whole function is built to move.
  • Developer sign-ups. New developers the team brings to the door. Top of funnel, fully ours to drive.
  • Developer sentiment. How the community feels about Redis, tracked across the channels we work.
  • Third-party validation. External advocates and content vouching for Redis. The signal that matters most, and the one that compounds.
  • other []

Requirements

  • A builder who has run or scaled a developer relations, developer marketing, or community function, ideally at a developer-tools or infrastructure company.
  • Technical credibility with developers. You do not have to ship production code, but you understand what an engineer building a production AI agent actually needs, and you earn respect in that room.
  • A track record of producing or commissioning developer content that developers (and now their agents) actually use: guides, demo apps, reference implementations.
  • Fluency with leading indicators (sign-ups, sentiment, third-party validation, agent recommendation) and how to grow them.
  • A point of view on the AI-builder ecosystem and where it is heading, plus a network in it.
  • Operator instincts: a focused team, a bias toward shipping, and the judgment to know what matters most.

Benefits

  • Our culture is what makes Redis a fun and rewarding place to work. To support you at work and beyond, we offer all our US team members fantastic benefits and perks:
  • Competitive salaries and equity grants
  • Unlimited time off to promote a healthy work-life balance
  • H/D/V coverage along with 401K, FSA, and commuter benefits
  • Frequent team celebrations and recreation events
  • Home internet & phone stipend
  • Learning and development opportunities
  • Ability to influence a high-performance company on its way to IPO
  • The estimated gross base annual salary range for this role is $210,000 - $230,000 per year in New York, California, Washington, Colorado, and Rhode Island. Actual compensation may vary and is dependent on various factors, including a candidate’s work location, qualifications, experience, and competencies. Base annual salary is one component of Redis’ total compensation and competitive benefits package, which may include 401(k), unlimited time off, learning and development opportunities, and comprehensive health and wellness benefits. This role may include discretionary bonuses, stock options, commuter benefits based on location, or a commission plan. Salary history is not used in compensation package decisions. Redis utilizes market pay data to determine compensation, so posted compensation ranges are subject to change as new market data becomes available.
Redis logo

Redis

4.4 Glassdoor

Redis is the world's fastest data platform. We provide cloud and on-prem solutions for caching, vector search, and more that seamlessly fit into any tech stack. With fast setup and fast support, we make it simple for digital customers to build, scale, and deploy the fast apps our world runs on.

Founded in 2011
Mountain View, California, USA
1.5K employees (69 in marketing)
85% recommend to a friend
90% CEO approval

Salaries

Posted range

$210K/yr – $230K/yr

Taken straight from the job posting.

See all Redis salaries

Funding

Total Funding
$356.8M
Last Raise
$1.2M
Secondary Market, 4 years ago

Funding History

  • Dec 2021
    Secondary Market • $1.2M
  • Apr 2021
    Series G • $110M
  • Aug 2020
    Series F • $100M

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$77.4K
Traffic Source Mix
Search
57.8%
Direct
31.9%
Referral
8.1%
Social
1.2%
Paid
1%

Headcount Trend

Current headcount: ~1.5K

Recent News

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Director, Developer Marketing

Redis · San Francisco, CA · On-site