Director of Demand Generation

USA (Remote)

$150K/yr – $280K/yrDirector/ExecutiveFull time

Posted 1 day ago

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Job Summary

Own and optimize the core demand generation and revenue-driving engine, aligning marketing with sales and relentlessly improving inbound quality, content systems, and cross-functional execution to generate measurable pipeline and revenue.

Lead demand gen strategy and revenue outcomes
Turn CRM into a revenue engine through lifecycle and automation
Improve inbound quality and conversion with cross-team coordination

Job Description

Responsibilities

Build the demand generation strategy
Turn the CRM into a revenue engine
Improve inbound quality and conversion
Build the B2B content and case-study engine
Align marketing with setters and sales

Requirements

Significant experience in B2B demand generation, revenue marketing, or growth marketing
Experience generating pipeline from U.S. or international enterprise buyers
Strong understanding of CRM, lifecycle marketing, and marketing automation
Experience working closely with setters, SDRs, account executives, or closers
Evidence of measurable pipeline and revenue impact
Experience in agencies, professional services, SaaS, martech, advertising, or adjacent industries
Strong written communication and analytical ability
Experience managing small teams, contractors, or cross-functional execution

Advantage HQ

4.1 Glassdoor

Advantage HQ (formerly BM Digital) is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:•A creator marketplace managing over 80,000 influencer partnerships monthly•An AI-powered platform to streamline discovery, outreach, and whitelisting•Proven playbooks in influencer marketing, paid media, performance creative, and CROWe’re trusted by 200+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, analysts, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners.

125 employees (54 in marketing)

www.advantagehq.com

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