Director, Core and AI Growth, Copilot Marketing

Redmond, WA (Hybrid)

$131K/yr – $272K/yrDirector/ExecutiveFull time

Posted 5 days ago

Job Summary

Own and execute the Microsoft 365 Enterprise GTM across acquisition, migration, adoption, and expansion while building and coaching a high-performing, inclusive team that collaborates across product, marketing, sales, and partners.

  • Lead cross-functional initiatives to translate priorities into measurable team objectives.
  • Drive growth through usage and expansion strategies across Agent 365 and Copilot adoption.

Job Description

Responsibilities

  • Lead, coach, and develop a high-performing team across growth priorities, setting clear goals, accountability, and ownership while empowering team members to lead their areas.
  • Build an inclusive, high-performing culture grounded in customer obsession, collaboration, experimentation, accountability, and a bias toward action.
  • Strengthen talent and organizational capability through coaching, feedback, growth opportunities, and the skills needed for an evolving AI- and consumption-led business.
  • Translate business priorities into clear team objectives, balancing resources to maximize portfolio impact.
  • Define and lead the Microsoft 365 Enterprise 7 GTM strategy across customer acquisition, migration, seat growth, adoption, usage, and expansion.
  • Shape migration, upsell, and expansion journeys that move customers to higher-value Microsoft 365 offerings and accelerate Agent 365 and Copilot adoption.
  • Drive Agent 365 and Copilot growth through differentiated value propositions and scalable go-to-market strategies that increase customer value and Microsoft 365 growth.
  • Advance usage- and consumption-based growth through customer and partner strategies that support evolving commercial models and FinOps value realization.
  • Build scalable customer and partner growth motions across digital, field, product-led, and partner channels to improve conversion, adoption, and expansion.
  • Use customer, market, and performance insights to identify opportunities, measure impact, and influence product, commercial, and investment priorities.

Requirements

  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.
  • 4+ years people management experience or indirect people management experience (or virtual teams)

Preferred

  • Master's degree in Marketing, Business, or a related field AND 4+ years of business experience.
  • 2+ years of people management or indirect people management experience, including leading virtual teams.
  • Marketing experience with SaaS, cloud services, AI, or productivity software, including messaging, positioning, and asset creation for field or partner audiences.
  • Experience developing and executing growth strategies across acquisition, migration, retention, adoption, upsell, or expansion.
  • Demonstrated ability to balance people leadership with ownership of complex, high-impact business priorities.
  • Ability to create clarity in ambiguous environments, prioritize competing opportunities, and mobilize teams toward shared outcomes.
  • Demonstrated ability to lead across organizational boundaries and influence senior stakeholders without direct authority.
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Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

Founded in 1975
Redmond, Washington, US
237K employees (11,715 in marketing)

Salaries

Posted range

$131K/yr – $272K/yr

Taken straight from the job posting.

The middle of this range ($202K) is 10% above the median base salary for Growth Marketing Director roles in the United States ($184K).

Growth Marketing Director median pay in the United States

$189K/yr

Most pay falls between $160K and $200K. Based on 26 salaries.

See all Microsoft salaries

Funding

Total Funding
$1M
Last Raise
$1M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Jan 2020
    Post IPO Equity
  • Sep 1981
    Series Unknown • $1M

Traffic Signals

Monthly Visitors
1.3B
Monthly Google Ads Budget
$5.2M
Traffic Source Mix
Search
33.6%
Direct
56.9%
Referral
7.3%
Social
0.4%
Paid
1.2%

Headcount Trend

Current headcount: ~225.8K
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Director, Core and AI Growth, Copilot Marketing

Microsoft · Redmond, WA · Hybrid