Director, Copywriting and Editorial

Responsibilities

• Own and evolve Sunbit’s messaging hierarchy, brand voice, and tone of voice guidelines across consumer and merchant audiences.
• Lead the continued evolution of our brand tone and voice, ensuring it remains distinctive, consistent, and fit for purpose as the company grows.
• Develop clear, compelling positioning frameworks that translate complex fintech offerings into accessible, human language.
• Partner with Brand Creative to ensure copy and design are developed in tandem, with consistent narrative and visual cohesion.
• Serve as the editorial authority across the marketing org, upholding consistency, quality, and compliance in all outbound communications, with a meticulous eye for detail given the regulatory standards of operating in the fintech space.
• Write and direct copy for integrated marketing campaigns acrosspaid media, OOH, digital, email, CRM, and social.
• Lead content development for the website, landing pages, and product marketing materials.
• Produce and oversee blog content, thought leadership pieces, and editorial content that supports SEO and brand authority.
• Write and refine scripts for video, broadcast, and audio formats, collaborating with creative and production partners.
• Develop copy for investor decks, board presentations, and executive narratives in partnership with leadership.

Requirements

• 10+ years of copywriting experience, with at least 3 years in a senior or lead creative role, ideally in-house at a consumer brand, fintech, or high-growth company
• A versatile, world-class writer with a portfolio that demonstrates range: brand messaging and campaign copy, long-form content, scripts, and executive communications
• Deep expertise in developing messaging hierarchies, brand voice guidelines, and positioning frameworks from the ground up
• Proven ability to collaborate with design, brand, and marketing teams in a fast-moving environment without sacrificing quality
• Strong editorial instincts and the ability to give clear, constructive creative direction to other writers and agency partners
• Exceptional attention to detail. In a regulated industry, consistency and compliance are non-negotiable, and you hold yourself and your team to that standard
• Experience writing for regulated or complex industries where clarity, accuracy, and trust are paramount; fintech or consumer financial services experience is a strong plus
• Exceptional communication skills and executive presence, including comfort presenting creative rationale to senior leadership

Benefits

• Join one of LA’s fastest growing startups (2023), A Most Loved Workplace, #576 on the 2023 Inc 5000 list, and Forbes Fintech 50 (2024)
• Mission driven + empowered + collaborative
• Competitive pay and stock options
• Unlimited PTO
• Health Insurance options including Medical, Dental, Vision, Life, EAP, FSA, & Parental Leave
• Newly added HSA and Pet Insurance
• 401K Plan with Matching
• Cell Phone Stipend
• Team based strategic planning + Team owned deliverables