Director, Content Strategy & Development at United States Olympic & Paralympic Committee | USA | $135K/yr – $140K/yr

United States Olympic & Paralympic Committee

Director, Content Strategy & Development

USA (Remote)

$135K/yr – $140K/yrDirector/Executive10+ years expFull time

Posted 5 weeks ago

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Job Summary

Own and lead Team USA content strategy, editorial planning, and performance across owned and external channels, guiding multi-platform storytelling, audience growth, and cross-team collaboration.

Own the content roadmap and editorial vision
Coordinate across production, analytics, lifecycle, insights, and marketing teams to optimize distribution and impact

Job Description

Responsibilities

Lead the strategic development, planning, optimization, and performance of all Team USA content across the fan ecosystem.
The Director will be responsible for defining what stories Team USA tells, where they are distributed, how they are optimized, and how they contribute to fan growth and business objectives.
Reporting to the Senior Director, Content & Product, this roleleadsthe content development function, translating the broader content vision into actionable plans, content roadmaps, and development priorities.
The Director will oversee content strategy, content intelligence and performance, and editorial planning efforts while partnering closely withthe ContentProduction, Lifecycle, Insights, Marketing, and Commercial teams to maximize the impact of Team USA storytelling across all owned and operated channels and platforms.
Content Strategy & Vision: Lead the development and execution of Team USA's holistic content strategy across all audience-facing platforms, including social media platforms, TeamUSA.com, mobile applications, Team USA TV, and future digital experiences.
Develop a long-term content vision that aligns with organizational priorities, fan growth objectives, and commercial goals.
Establish annual content themes, franchise opportunities, editorial priorities, and storytelling frameworks to guide content planning efforts.
Create a comprehensive content roadmap across Olympics, Paralympics, athlete storytelling, tentpole events, and cultural moments.
Identify emerging trends and audience opportunities that can strength the impact and relevance of Team USA content. Ensure all content investments align to measurable audience and business outcomes.
Storyline Development & Editorial Leadership: Lead the development of Team USA's storytelling strategy and editorial vision.

Requirements

Bachelor’s degree in Media, Communications, Journalism, Marketing, or a related field
10+ years of experience in content strategy, media, audience development, entertainment, sports, or digital publishing
5+ years of leadership experience
Demonstrated success leading multi-platform content organizations
Strong expertise in social, digital publishing, streaming, FAST, and longform content ecosystems
Experience developing original content franchises and serialized storytelling
Proven track record using audience analytics and performance insights to inform content decisions
Experience managing substantial content budgets and external partners
Strong understanding of sports, media, and entertainment industries
Strong knowledge of content performance analytics and audience insights

Benefits

Benefits: This position will be eligible for USOPC benefits. You can view a summaryhere.

United States Olympic & Paralympic Committee

At the United States Olympic & Paralympic Committee, our mission is empowering the competitive excellence and well-being of Team USA athletes, championing the power of sport, and inspiring the nation.We are the Team Behind the Team. We stand at the heart of a global, purpose-driven, multi-sport ecosystem, and together, through our love of sport, we are building a better, more inclusive world. Our core values and principles guide this work: Core Principles: - We promote and protect athletes’ rights, safety, and wellness. - We champion the integrity of sport. - Recognizing the expertise of our member organizations, especially NGBs, we respect their vital role and pledge our support to their success. - We set clear standards of organizational excellence and hold ourselves and all member organizations accountable. - As a trusted and influential leader, we’re committed to advancing the global Olympic and Paralympic movements, making a mark both internationally and domestically. - We honor and celebrate the legacy of Team USA athletes. Core Values: - Pursue Excellence - Lead Courageously - Serve Others - Foster Belonging The USOPC serves as both the National Olympic Committee and National Paralympic Committee for the United States. We are focused on protecting, supporting and empowering America’s elite athletes, and are responsible for fielding U.S. teams for the Olympic, Paralympic, Youth Olympic, Pan American and Parapan American Games, and serving as the steward of the Olympic and Paralympic movements in the U.S. A federally chartered nonprofit corporation, the USOPC is entirely privately funded through the generosity of the American public and the support of many commercial partners. To learn more about how you can be part of the Team Behind the Team, visit usopc.org/careers.

Colorado Springs, Colorado, USA

1.1K employees (234 in marketing)

www.usopc.org