Director, Content & Product Marketing

New York, USA (Remote)

$140K/yr – $160K/yrDirector/ExecutiveFull time

Posted 3 months ago

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Job Summary

Drive content strategy and executive storytelling for a SaaS/AI-focused company using AI to scale output while preserving quality.

  • Own comprehensive content across social, web, video, decks, and thought leadership
  • Must-have: Exceptional writing/editing with ability to translate technical concepts for broad audiences
  • Standout: Proven use of AI tools to accelerate production and scale impact

Job Description

Responsibilities

  • Own and execute a comprehensive content strategy across social, web, video, decks, and thought leadership
  • Translate product capabilities, technical concepts, and customer use cases into clear, engaging, and on-brand content
  • Develop high-quality copy across formats: short-form social, long-form articles, website content, and executive-level materials
  • Lead the creation of speaking proposals, conference content, and executive thought leadership
  • Partner closely with product, sales, and leadership to deeply understand our offering and customer needs
  • Leverage AI tools to enhance creativity, accelerate production, and scale content output without sacrificing quality
  • Maintain a consistent brand voice across all channels and touchpoints
  • Create compelling sales and marketing collateral, including decks and customer-facing materials
  • Identify new content opportunities and experiment with formats, channels, and storytelling approaches

Requirements

  • A self-starter who takes ownership and runs with ideas from concept to execution
  • Highly creative with strong instincts for what makes content engaging and differentiated
  • A fast thinker and learner who can quickly get up to speed on complex products and industries
  • Exceptional writer and editor with sharp attention to detail and tone
  • Comfortable working with technical language and translating it into accessible, compelling narratives
  • Experienced in using AI tools to enhance content creation and workflow efficiency (Ex. ChatGPT, Claude, etc.)
  • Ambitious, resourceful, and energized by building something from the ground up

Preferred

  • Experience in AI, B2B, SaaS, or highly technical industries
  • Background in storytelling for founders or executive brands
  • Experience producing or directing video content

Benefits

  • Healthcare: Medical, dental, and vision coverage for you and your dependents + on-demand healthcare concierge
  • HSA, FSA & DCFSA: Pre-tax savings options for healthcare and dependent care, with monthly employer contributions to HSA (if enrolled in a high-deductible plan)
  • Coverage & Protection: 100% paid short- and long-term disability, plus life and AD&D insurance
  • Flexible Time Off: Take the time you need with a flexible vacation policy — recharge your batteries your way
  • Parental Leave: Paid parental leave to spend time with your newborn, adopted, or foster child (available after 6 months)
  • Your Work, Your Way: If you're close to an office, we encourage spending some time in-person to collaborate and connect. If not, remote is always an option.
  • Home Office Setup: We'll ship you the gear you need to create a comfortable workspace at home.
  • 401(k): Save for your future with tax advantages (and company match!)
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Impiricus

Impiricus is the first and only AI-powered HCP Engagement Engine. Founded by a practicing physician and a senior pharmaceutical executive, Impiricus was created to transform how life sciences companies support physicians. Our goal is to ethically connect HCPs to pharma resources, reduce go-to-market costs and accelerate patient access to the treatments they need.With our unique access to the largest opted-in network of HCPs, their insights, and clinical expertise, we are the leading provider of AI technology and real-time channels that life science companies need to deliver clear, reliable, and evidence-based resources directly into the hands of HCPs.Guided by a council of 2000+ trusted HCP advisors, we ensure every interaction is clinically meaningful, ethically grounded and leads to better patient care.Partner with us: https://impiricus.com/contact-impiricus/

Founded in 2020
Atlanta, Georgia, USA
115 employees (8 in marketing)