Director, Commerce Strategy, Intelligence & Demand Creation at Campbell's | Camden, NJ | $167K/yr – $240K/yr

Director, Commerce Strategy, Intelligence & Demand Creation

Camden, NJ (On-site)

$167K/yr – $240K/yrDirector/Executive10+ years expFull time

Posted 4 months ago

Drive enterprise omnichannel commerce strategy and AI-enabled, agentic commerce at scale across the organization.

Must-have: 10+ years in Commerce/eCommerce or related roles with cross-functional leadership.
Standout: Ownership of an enterprise Agentic Commerce roadmap and future-of-commerce vision.
Standout: Proven experience building or deploying AI-enabled commerce capabilities at scale.

Lead and shape the enterprise Commerce and Omni Commerce strategy and long-term roadmap aligned to growth priorities
Serve as the enterprise commercial interface, translating capabilities into measurable demand and customer impact
Champion agentic, AI-enabled, and next-generation commerce models that redefine discovery, conversion, and loyalty
Build the commerce organization, operating model, and capabilities of the future
Lead enterprise Commerce and Omni Commerce strategy and roadmap
Drive three-year strategic planning, prioritization, and Annual Operating Plan (AOP) integration
Own the enterprise Agentic Commerce roadmap and future-of-commerce vision
Identify, pilot, and scale AI and agentic use cases that improve discovery, conversion, and loyalty
Lead the Digital Shelf team and partner closely with Search, Media, and Analytics teams
Own enterprise commerce KPIs, dashboards, and performance frameworks

Bachelor’s degree required
10+ years of experience in Commerce, eCommerce, Omni Commerce, Digital Strategy, or Analytics roles
Strong understanding of digital shelf execution, analytics, retail media, and marketplace dynamics
Proven ability to lead large ‑ scale, cross ‑ functional, enterprise initiatives
Exceptional strategic thinking, analytical rigor, and executive communication skills

Advanced degree (MBA or equivalent)
Experience shaping or deploying AI ‑ enabled or agentic commerce capabilities at scale
Background building enterprise analytics frameworks and performance governance models
Experience designing future ‑ state commerce operating models and capability roadmaps

Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
Campbell’s offers unlimited sick time along with paid time off and holiday pay.
If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.